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Beauty Business School

Author: Kimberley Haworth

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Welcome to the Beauty Business School Podcast
 
Beauty Business School is proving beauty therapy is more than ‘just’ a hobby. We’re your beauty business besties, your partners in crime, your ride-or-die crew with a sprinkle of Regina George’s confidence (But none of the drama).  


Picture us as your personal cheerleaders, the BFFs you’ve always wished for, as we tackle the beauty industry together.


Beauty training taught you how to be really good at treatments, Beauty Business School podcast will teach you how to attract your dream clients by creating a beauty business that stands out in a busy industry, navigate salon owner life and talk about the mindset shifts needed to thrive in the beauty industry. 


It’s time to be the CEO everyone is trying to marry.. let’s get into the podcast with me your host Kimberley Haworth.

56 Episodes
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In this episode, Maddie Cured shares her journey from starting a home salon to becoming a viral sensation in the beauty world. Maddie went from practicing nails on her bathroom floor at 13, to starting her business from home during COVID and now runs a cult following nail business with over 550 people on her waitlist. Maddi shared how she figured out the right pricing for her services, the strategies that helped her content go viral, and how she deals with trolls and online negativity. We we...
Babe I was triggered by a forum post that said, “Just go and look at your competitors and base your pricing on what they said,” so I have done a whole damn poddy that dives deep into why competitor based pricing is one of the most damaging things you can do for your business. When I seen the post “Everything in me was like died and resurrected. I was like, ‘The resurrection was, I’m going to course correct this.’” so here it is in this episode we cover: 🎀 Fully booked doesn’t mean pr...
In this episode of the Beauty Business School Podcast, Kimberley sits down with James Vivian, a business expert who’s rebuilt clinics from the ground up and knows what it takes to thrive in the beauty industry. James shares the hard truths no one talks about: late nights, burnout, and trying to do everything yourself. He’s faced the chaos of running a clinic during COVID, managing clients and staff, unitl he realised that creating systems and structure is what keeps a business running. They ...
Ever feel like December is meant to be your biggest month… but you end up exhausted, overbooked, and kinda over it? Same. This week on the Beauty Business School Podcast, I’m breaking down how to make December your most profitable (and peaceful) month.. without burning out or working longer hours. You’ll learn: ✨ How to sell smarter with retail + vouchers (not harder) ✨ The easiest way to pre-book your Jan to March calendar ✨ Why December is secretly the best time to raise your price...
Kimberley sits down with 4x business owner Shaye, a powerhouse who went from lacking confidence to running four thriving businesses and finally owning her worth. Shaye shares the hard truths no one talks about: undercharging, people-pleasing, and hiding your success to make others comfortable. She’s faced clients calling her “greedy” for raising prices and realised she was keeping her business small out of fear of judgment. In this episode, we dive into: 💸 The money shame no one talks about ...
Ever have one of those days where your mood just isn’t matching your business goals? You’re amazing at what you do, but some days it just doesn’t land the way you want. This episode is all about stepping into your alter ego the highest version of yourself to show up consistently, no matter what life throws at you. I dive into why your energy is your brand’s biggest asset, how inconsistent energy can impact client trust and results, and the exact rituals that help you access your most confid...
Besties, we’re celebrating one year of the podcast this October 🎉 and I want to give back to you! I’ve teamed up with Divinely Me Diaries to give away two of their gorgeous $59.95 diaries. To enter: leave a 5-star review on Spotify, share the podcast to your stories, and tag us (make sure your account is public so we can see it). That’s it, you’re in! I can’t wait to see who’s been listening and celebrate this milestone with you 💕 Besties… buckle up 💅 it’s not another “million-dollar sa...
It silently sabotages salon owners everywhere, it’s perfectionism. The late nights redoing client photos, the endless tweaking before hitting “post,” the belief that you have to do it all because no one else can do it quite right… sound familiar? In this week’s episode, Kimberley is getting real about the hidden cost of perfectionism - how it held her back, burnt her out, and what finally set her free. We’re unpacking: ✨ Why perfectionism isn’t a personality trait but really fear in dis...
Besties, we’re celebrating one year of the podcast this October 🎉 and I want to give back to you! I’ve teamed up with Divinely Me Diaries to give away two of their gorgeous $59.95 diaries. To enter: leave a 5-star review on Spotify, share the podcast to your stories, and tag us (make sure your account is public so we can see it). That’s it, you’re in! I can’t wait to see who’s been listening and celebrate this milestone with you 💕 Besties, this week we’re getting controversial 😬. We’re ...
Besties, we’re celebrating one year of the podcast this October 🎉 and I want to give back to you! I’ve teamed up with Divinely Me Diaries to give away two of their gorgeous $59.95 diaries. To enter: leave a 5-star review on Spotify, share the podcast to your stories, and tag us (make sure your account is public so we can see it). That’s it, you’re in! I can’t wait to see who’s been listening and celebrate this milestone with you 💕 If there’s one topic guaranteed to blow up a salon Faceb...
Want $20 for free??? Beauty Business School has teamed up with Salon First to bring you something exclusive. How to claim: 1️⃣ DM @salonfirst on Instagram with “BBS Sent Me” 2️⃣ Receive your $20 voucher - no strings attached This is exclusively for our Beauty Business School community. Ever wondered if that shiny new $60K machine is the magic answer to your revenue problems? Spoiler alert: it’s not. In this episode of the Beauty Business School Podcast, I sit down with strategy and numbers ...
Want $20 for free??? Beauty Business School has teamed up with Salon First to bring you something exclusive. How to claim: 1️⃣ DM @salonfirst on Instagram with “BBS Sent Me” 2️⃣ Receive your $20 voucher - no strings attached This is exclusively for our Beauty Business School community. Ever feel like you post one client win and then run out of content ideas the next day? I’ve been there. This week on the Beauty Business School Podcast, I’m showing you how to milk the hell out of your social ...
Want $20 for free??? Beauty Business School has teamed up with Salon First to bring you something exclusive. How to claim: 1️⃣ DM @salonfirst on Instagram with “BBS Sent Me” 2️⃣ Receive your $20 voucher - no strings attached This is exclusively for our Beauty Business School community ‘You only see the light when you’re in the darkness.’ Ashley from Melbourne Lashes - The Delusional Method With Ashleigh Lacorcia Stop playing safe. Stop trying to fit in. In this episode, Ashleigh spills how ...
Want $20 for free??? Beauty Business School has teamed up with Salon First to bring you something exclusive. How to claim: 1️⃣ DM @salonfirst on Instagram with “BBS Sent Me” 2️⃣ Receive your $20 voucher - no strings attached This is exclusively for our Beauty Business School community. Ever had a day where all your clients cancel and you want to throw your phone in the toilet.. yeah me too. This week on the Beauty Business School Podcast, I’m sharing exactly what to do when cancellations hi...
Want $20 for free??? Beauty Business School has teamed up with Salon First to bring you something exclusive. How to claim: 1️⃣ DM @salonfirst on Instagram with “BBS Sent Me” 2️⃣ Receive your $20 voucher - no strings attached This is exclusively for our Beauty Business School community Ever wonder why some salons are fully booked while others struggle? You’re not alone. In this week’s Beauty Business School Podcast, I sit down with Jeanette from Salon First, who polled over 200 salon own...
Ever feel triggered by someone else’s success? You’re not alone. In this week’s Beauty Business School Podcast, I get real about: 🌸 My confession 🫣 I was the industry bitch and was driven by insecurity. 🌸 How triggers show us what we need to heal. 🌸 Handling complaints and difficult situations with emotional intelligence. 🌸 Why self-awareness and leadership start with YOU. 🌸 Moving from comparison to community. This podcast I ripped my heart out and served it, I am a mix of terrified ...
In this episode of the Beauty Business School Podcast, Kimberley sits down with Chana, the powerhouse behind Beauti Software, to unpack one of the most game-changing shifts your salon can make: memberships. We cover everything from the mindset and psychology behind selling memberships, to the systems that make it seamless for clients and stress-free for you. Chana shares her personal journey from pen and paper bookings to running her own software company, and why recurring revenue is the ulti...
Feeling like you’re amazing at what you do, but still not the go-to in your niche? This episode is your authority upgrade. In Episode 39 of The Beauty Business School Podcast, Kimberley shares the 5 ingredients that will take you from “just another salon” to “she’s the one I HAVE to see”. You’ve got the skill but if no one sees you as the expert, your books will stay patchy. The truth? Being great isn’t enough. You need to show up like an authority so dream clients choose you over cheaper, le...
Kimberley sits down with the raw, real, and ridiculously inspiring Katie a powerhouse brow artist and beauty business owner who’s turned pain into a busy salon with serious impact. Going from “I used to cry in my car between clients" to doing 28K months Katies journey is proof: when everything’s on the line, you can make the impossible possible and excuses will become irrelevant. In this episode, we dive deep into: 🌸 Why your business can be your lifeline and your identity and that’s ok...
Feeling like your bookings are on life support? This episode is your revival plan. In Episode 37 of The Beauty Business School Podcast, Kimberley breaks down 5 simple but wildly effective ways to attract your next 10 clients without spending a cent on ads. You keep refreshing your booking app… but what if your next 10 clients aren’t “out there” waiting, what if they’re already watching and just need the right invitation? Here’s what you’ll learn: 🌸 How to make referrals sexy and magnetic aga...
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