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Launch Your Private Podcast

Launch Your Private Podcast
Author: Lindsay and Nora, Co-founders of Hello Audio
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Are you a creator, solopreneur, coach, or consultant who's ready to take your digital offerings to the next level? Looking for a fresh, exciting, and personal way to connect with your audience and deliver your content? It's time to tune in to "Launch Your Private Podcast," the podcast all about the power of private podcasting.
Co-hosted by Lindsay and Nora, the founders of Hello Audio, this podcast is your inspiring and practical guide to creating, launching, and growing your own private podcast. With our focus on making private podcasting easy and accessible, you'll discover the immense potential of private podcasting for delivering your programs, boosting your marketing, enhancing team communication, and even personal growth.
Each week, we dive deep into the world of private podcasting, with a mix of expert advice, actionable strategies, case studies from successful users, and breakdowns of the latest tools and technologies. We'll debunk myths and help you avoid common mistakes so you can harness the benefits of private podcasting.
Whether you're just starting your journey into private podcasting, or you're looking to optimize your existing private podcast, "Launch Your Private Podcast" is your go-to resource. Join us and the rest of the Hello Audio community as we revolutionize digital content delivery, one private podcast at a time.
Co-hosted by Lindsay and Nora, the founders of Hello Audio, this podcast is your inspiring and practical guide to creating, launching, and growing your own private podcast. With our focus on making private podcasting easy and accessible, you'll discover the immense potential of private podcasting for delivering your programs, boosting your marketing, enhancing team communication, and even personal growth.
Each week, we dive deep into the world of private podcasting, with a mix of expert advice, actionable strategies, case studies from successful users, and breakdowns of the latest tools and technologies. We'll debunk myths and help you avoid common mistakes so you can harness the benefits of private podcasting.
Whether you're just starting your journey into private podcasting, or you're looking to optimize your existing private podcast, "Launch Your Private Podcast" is your go-to resource. Join us and the rest of the Hello Audio community as we revolutionize digital content delivery, one private podcast at a time.
96 Episodes
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In this episode, we explore how Kronda Adair, founder and CEO of Karvel Digital, uses private podcasts to keep her retainer clients engaged and informed. Discover how she transforms voice recordings into polished client updates using AI tools, and learn why audio communication strengthens client relationships better than traditional email updates. Plus, uncover unexpected use cases for audio in contractor onboarding and internal team training. Topics Covered:Using voice recordings and ChatGPT to create client updatesThe importance of remarketing to existing clientsProcess mapping as a foundation for business systemsAudio consumption benefits for busy entrepreneursInternal team training opportunities with audioContractor onboarding for field-based businessesCreating systems that support ADHD entrepreneursLinks mentioned:https://www.linkedin.com/in/krondaadairhttps://instagram.com/karveldigitalhttps://www.tiktok.com/@krondakarvelhttps://www.threads.net/karveldigital2-week free trial of Automation Club Membership: https://karveldigital.com/automation-clubMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
In this coaching episode, Lindsay and Nora work with Profesora Kris, founder of Speak Spanish Easy, to develop strategies for converting her growing public podcast audience into subscribers for her private Spanish learning offers. Discover proven methods for creating seasonal content series, industry-specific lead magnets, and authentic audio experiences that build trust and drive conversions for language learning businesses.Coaching FocusStrategies for moving public podcast listeners to email subscribersCreating seasonal and industry-specific content series that disappear after a set timeUsing limited-time content to create urgency and collect emailsBuilding authentic connections through audio vs. video contentLeveraging existing community members to grow podcast downloadsDeveloping targeted lead magnets for different Spanish learning goalsThe power of audio for language learning and teachingLinks mentioned:https://stan.store/speakspanishezFree masterclass : https://speakspanisheasy.com/free-sse-masterclass-waitlistFluency U on Skool : https://www.skool.com/fluencyuniversity/about?ref=181e03e07f46404c979021929e085447More from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
In this EpisodeIn this coaching episode, Lindsay and Nora work with Sherita Harkness, founder of Trading Fours and Chief Play Officer, who successfully converted two major corporate clients using a private podcast at a single conference. Discover practical strategies for B2B consultants and speakers to use private podcasts as both lead magnets and pre-sales tools, especially when selling intangible services to skeptical decision-makers who need evidence-based content to understand the value of your methodology. Topics Covered:Creating highly targeted private podcasts for specific conference audiencesConverting skeptical executives to the value of play-based leadership approachesUsing private podcasts to pre-frame sales conversations and reduce explanation timeBuilding evidence-based content with stats, facts, and client success storiesDeveloping segmented audio content for different corporate decision-makersIncorporating client testimonials and case studies into audio episodesScaling from single-use lead magnets to comprehensive content librariesAddressing underlying fears and false beliefs through audio contentLinks:http://t4zpowerplay.comhttps://www.linkedin.com/in/sheritat4z/app.helloaudio.fm/feed/28496e20-bc45-4288-805c-f0ebae7f6b92/signupMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
In this coaching episode, Nora and Lindsay work with Njeru Nthigah, founder of Business Implementation Academy, to develop a strategic private podcast lead magnet. Discover how to create audio content that meets overwhelmed course creators where they are emotionally and guides them toward a clear implementation path. Learn how to position your expertise to build trust with prospects who have decision fatigue from previous failed attempts at launching their businesses.Topics CoveredUnderstanding the emotional state of overwhelmed entrepreneurs stuck in learning modeIdentifying the gap between knowledge and implementation for course creatorsDeveloping the "One to Six" framework approach for client acquisitionCreating lead magnets that provide structure rather than more informationUsing audio content to build trust and demonstrate methodologyAddressing imposter syndrome and comparison struggles in marketingBalancing valuable content delivery with clear calls to actionTesting lead magnet concepts with existing clients for feedbackLinks mentionedhttp://www.businessimplementationacademy.comMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
In this coaching episode, Lindsay and Nora work with Yuval Yeret, an organizational consultant, to refine his private podcast strategy for reaching busy B2B product leaders. They tackle the challenge of positioning expertise-driven content that cuts through industry buzzwords and connects with executives who need practical solutions for scaling their organizations. Discover proven strategies for B2B private podcast positioning, messaging that resonates with time-strapped decision-makers, and traffic generation tactics specifically designed for consultants.Topics Covered:Why private podcasts work better than public for B2B lead generationMoving from buzzword-heavy messaging to clear, results-focused languageThe importance of email capture for high-value consulting servicesStructuring a 6-episode private podcast arc for maximum conversionLeading with empathy and pain points vs. aspirational outcomesTraffic generation strategies including organic social and newsletter sponsorshipsTesting messaging and positioning through audio contentLinks mentioned:http://yuvalyeret.comMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
In this special roundup episode, we explore how successful event creators are using private podcasts to enhance their summits, bundles, and live events. You'll hear from Claire Paniccia, Elizabeth Goddard, and Erin Kelly as they share proven strategies for structuring feeds, driving engagement, and creating more accessible experiences that convert before, during, and after their events.Topics CoveredFeed structure and content organization for eventsMarketing tactics to drive podcast subscriptionsAccessibility benefits for neurodivergent audiencesAffiliate strategies for event promotionIntegration with course platforms and embedded playersFuture plans for audio-first event experiencesMore From the Featured GuestsClaire Paniccia is a business coach for neurodivergent online entrepreneurs and creator of the Annual Neurodiverse Entrepreneur Summit, focused on making business content accessible for those who don't fit traditional molds.Website: https://neurodiverseentrepreneursummit.comElizabeth Goddard is a multi-offer online business strategist and course creator who hosts virtual summits and digital product bundles, pioneering the use of free private podcast feeds for all summit attendees.Website: https://www.elizabethgoddard.co.uk Erin Kelly is the CEO and Co-founder of Member Vault, a course and membership platform. She has successfully run multiple audio summits using private podcasts for list growth, affiliate rewards, and enhanced content consumption.Website: https://membervault.co/More from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
In this special roundup episode, we explore powerful ways businesses are using private podcasts to supercharge their launch strategies. You'll hear from Holly Haynes, Kendra Hennessy, and Julie Ciardi as they share real-world tactics for warming up prospects, building trust with strangers, and converting listeners into buyers through strategic audio content.Topics CoveredContent strategy for pre-launch private podcastsMarketing tactics to drive private podcast listenershipUsing retargeting ads to promote private podcastsBuilding trust with strangers through audio contentIntegrating client testimonials into launch sequencesBalancing education with gentle sales messagingTechnical best practices for launch-focused audio contentMore From the Featured GuestsHolly Haynes is a business strategist who specializes in helping women build full-time businesses on part-time schedules without relying on social media algorithms. She has successfully launched her signature program Antisocial School eight times using private podcasts as her primary nurture tool.Website: http://www.hollymariehaynes.com Kendra Hennessy is the founder of Mother Like a Boss, where she makes house cleaning more manageable for regular moms and families. She uses private podcasts extensively across both free and paid content, with multiple feeds supporting her various programs and launches.Website: http://www.motherlikeaboss.com Julie Ciardi is the founder and CEO of Ignite Her, a coaching company that helps other coaches start and scale their businesses using human design. She has perfected a launch strategy that uses private podcasts to warm up cold traffic from ads, resulting in multiple six-figure launches.Website: http://www.julieciardi.comMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
In this special roundup episode, we explore powerful ways businesses are using private podcasts to educate, support, and retain their clients and students. You'll hear from Kim McCarter, Tammie Bennett, and Dr. TK as they share real-world strategies for structuring feeds, designing engaging episodes, and driving results. This episode offers a unique back-to-back format where each guest answers the same questions, giving you multiple perspectives on teaching with private podcasts without lengthy backstories.Topics CoveredFeed structure and organization strategiesMarketing tactics for attraction and retentionBest practices for student engagementEpisode design for maximum action-takingFuture plans and evolution strategiesMore From the Featured GuestsKim McCarter is the founder of Black Girls Manifest Too and creator of Self-Made Success System. Her work focuses on helping life coaches, consultants, and done-for-you service providers move beyond hustle into structured high-revenue business models through premium sales, authority positioning, and aligned strategy.Website: http://www.smssacademy.com Tammie Bennett is a life and business coach who hosts the Show Up Society public podcast and pop-up group coaching memberships. She specializes in helping people show up consistently in their businesses and lives through accessible coaching formats.Website: https://showupsociety.com Dr. TK (Tekesia Jackson Rudd) is a licensed clinical psychologist and therapist business coach who serves mental health providers across five countries. She integrates private podcasts into her Private Practice Academy and various membership programs to provide personalized, asynchronous coaching experiences.Website: http://www.doctortk.comMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
In this special roundup episode, we explore powerful strategies for growing email lists using private podcasts as lead magnets. You'll hear from Brittany Herzberg, Amanda Karlstad, Andrea Jones, and Natalie Koussa as they share real-world tactics for creating audio content that not only attracts subscribers but builds lists filled with highly engaged, ready-to-convert prospects. Discover how these experts design their content, promote their audio lead magnets, and achieve remarkable results like 95% sales call close rates and 3x faster client conversions.Topics CoveredContent strategy for audio lead magnets that drive conversionsMarketing tactics to promote private podcast opt-ins effectivelyPositioning strategies that resonate with ideal clientsAdvanced promotion methods including paid ads and organic funnelsFuture expansion plans for private podcast lead generationBest practices for showcasing services through audio contentMore From the Featured GuestsBrittany Herzberg is an SEO strategist who believes your content should be working harder than you do. She helps podcasts, blogs, and websites rank on Google so clients can be found without burning out from social media, using a "work smarter, not harder" approach.Website: brittanyherzberg.com Amanda Karlstad is a master business coach who helps her coaching clients scale to multi-figures and beyond. She has been successfully using private podcast lead magnets for several years to attract amazing clients into her mastermind programs.Website: amandakarlstad.comAndrea Jones is a mindful marketing strategist and former social media strategist who helps online business owners create simpler, smarter business solutions, especially for busy entrepreneurs. She runs the Mindful Marketing Lab membership.Website: andreajones.coNatalie Koussa is a podcast guesting and positioning strategist for coaches, service providers, and founders who don't want to spend their life on social media. She helps clients become known, booked, and positioned as the only choice with brand new audiences through podcast guest campaigns.Website: nataliekoussa.comMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
In this episode, we explore how Dani Sheriff, founder of the HA Society, transformed her membership experience by replacing traditional video replays with private podcasts. Discover how she reduced churn to just 1% while serving women dealing with hypothalamic amenorrhea (a sensitive fertility issue that requires deep community support and long-form educational content).Links mentioned:Instagram: https://instagram.com/thehasocietyHA Infertility Blueprint: https://thehasociety.com/blueprintWebinar about starting an Hello Audio coaching practice: https://www.holistichapractitioner.com/coachtrainingMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
In this episode, we explore Michelle Pontvert's approach to hosting online events using private podcasts. Discover how this "easy events enthusiast" created a 33-contributor audio event in just 34 hours, achieved an 872-person listen-through rate, and saw a 40% uptick in overall business sales. Learn why Michelle chose audio over traditional summit formats and how she designed an experience that benefits hosts, collaborators, and listeners equally.Links mentioned:https://www.michellepontvert.comhttps://www.michellepontvert.com/event-debriefhttps://www.michellepontvert.com/quizhttps://www.instagram.com/michellepontverthttps://www.facebook.com/michelle.pontvertMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
Are you a coach, consultant, or course creator using a private podcast to attract and nurture leads but finding that your audience just isn’t hitting “play”? In this coaching episode of Launch Your Private Podcast, we sit down with Evelyn Eliza, a self-talk strategist and former therapist, to optimize her private podcast lead magnet, Self-Talk Shifts. Evelyn’s podcast is built to serve entrepreneurial women struggling with inner conflict, helping them shift self-talk from critical to supportive. But like many creators, she faced the all-too-common challenge: low listener consumption after opt-in.Timestamps:[0:00] Introduction to the episode and Evelyn Eliza's audio lead magnet and how it's structured.[8:32] Messaging challenges: does “self-leadership” resonate with her ideal client?[13:46] The three self-talk patterns that interfere with self-leadership.[18:17] Discussion on lead magnet name and low listener consumption rates and strategies to boost consumption[26:44] Creative strategies like Easter eggs to re-engage listeners.[29:28] When to optimize titles, sequencing, and content for better conversions.[31:13] Advantages of using a pop-up podcast model to add urgency.[33:17] Drip model vs. on-demand content delivery in Evelyn’s main program.[37:46] Addressing belief sequencing inside the podcast content for conversion.[39:15] Evelyn’s car analogy: shifting the view of self-talk from backseat chatter to dual drivers.[43:12] Gathering feedback through calls, voice notes, and incentives.[45:05] Redefining success: honoring preferences instead of pushing past comfort zones.Links mentioned:Evelyn's private podcast: rewriteyournarrative.com/private-podcastSelf-talk Shifts Private Podcast opt-in page: https://rewriteyournarrative.com/private-podcastThreads: https://www.threads.com/@selftalksynergyInstagram: https://www.instagram.com/selftalksynergy/Self-talk Synergy System program https://rewriteyournarrative.com/self-talk-synergy-systemMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
Wondering how to turn your high-performing content into a compelling lead magnet? Join us in this episode of Launch Your Private Podcast as we coach Joyce Layman, a seasoned visibility strategist and author, on how to transform her mindset-based content into a private podcast lead magnet that deeply resonates with her audience.Joyce came into the conversation with content that outperforms everything else, but it's centered around mindset, not marketing tactics. Together, we unpack how to align what’s working with what she’s selling and how to use private podcasting to bridge the gap between curiosity and conversion.Timestamps:[0:00] Intro to Joyce Layman and why her audience is tired of social media[5:56] Joyce walks through her membership, group program, and micro offers[7:41] Her audience struggles with tech and low-performing lead magnets[9:18] Repurposing a PDF into a private podcast that leads to her offers[13:02] Joyce plans to enhance and restructure her lead magnet content[16:19] Her top-performing episodes are about mindset and the RAS[18:33] Using mindset as the “holy sh*t” moment to build belief early[22:12] Messaging ideas like “Train your brain to be seen” take shape[28:06] How a private podcast can bridge mindset and visibility strategy[32:14] Final recommendation: test both the PDF and RAS audio lead magnets[35:19] Joyce previews her upcoming Micro Audio SummitLinks mentioned:http://www.joycelayman.comMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
Feeling stuck trying to position your private podcast in your offer stack? You’re not alone.In this coaching episode of Launch Your Private Podcast, we sit down with Kayla Caldwell—a licensed Profit First strategist and founder of a financial coaching firm for a hands-on strategy session on how to turn her private podcast into a paid starter kit that actually converts.Kayla’s private podcast is packed with mindset shifts, practical worksheets, and a values-first approach to financial growth. But the real challenge? Messaging it in a way that cuts through resistance, connects with overwhelmed business owners, and leads to higher-ticket offers.Timestamps:[0:00] Introduction to Kayla Caldwell and why she created a private podcast as the first step in her offer ladder[3:05] The PEACE framework and how it supports her private podcast content.[5:10] Messaging challenge: Kayla feels stuck on how to promote the private podcast asset.[11:50] Walkthrough of the 10-episode private podcast structure.[14:10] Coaching advice: Lead with emotional transformation, not spreadsheets.[22:45] Binge vs. drip: How to guide different listener behaviors.[24:15] Include CTAs in every episode and drive engagement with emails.[27:35] Reverse-engineer funnel numbers based on VIP client goals.[30:15] Message toward confidence and peace in uncertain times.[37:45] Redefining “profit” as freedom and quality of life. Links mentioned:http://kcvirtualbookkeeping.comhttps://www.instagram.com/kcvbookkeeping/https://www.linkedin.com/in/caldwellkayla/More from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
Struggling to reach your niche audience as a coach or therapist working with neurodivergent clients? In this episode of Launch Your Private Podcast, we coach Barbara (Blaze) Lazarony, a licensed marriage and family therapist and coach with over 20 years of experience. Blaze recently launched a public podcast, Love on the Autism Spectrum, and is now exploring how to build visibility, grow her email list, and prepare for a private podcast launch that truly serves her audience.Timestamps:[0:00] Introduction to Barbara (Blaze) Lazarony and her niche as a neurodivergent therapist and coach.[3:01] Launch strategy and content approach for her public podcast, "Love on the Autism Spectrum."[5:30] Core challenge: struggling to reach her ideal audience despite podcasting consistently.[7:11] Public vs. private podcasting: pros, cons, and strategies for coaches with small lists.[10:26] Leveraging niche podcasting and voice content to grow visibility and trust.[13:00] Using Riverside, ChatGPT, and short-form video for repurposing and discovery.[20:01] Website, SEO, and email signature tactics to passively grow podcast reach.[22:01] Exploring low-cost visibility ads and Reddit for targeted traffic.[26:05] Guest podcasting as a strategy—and why it pairs powerfully with private podcast lead magnets.[31:05] Final tips: encouraging listener questions, building engagement before launching private podcast.Links mentioned:https://www.LoveontheAutismSpectrum.comMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
Are you a fertility specialist, wellness coach, or integrative health practitioner looking to streamline your client education and amplify your authority online? In this episode of Launch Your Private Podcast, we coach Dr. Gina Rosella Terinoni, a holistic fertility and endometriosis doctor on how to design a strategic private podcast that supports her offer ecosystem while meeting clients exactly where they are. From managing Zoom fatigue to replacing unread PDFs with high-impact audio, Gina shares the challenges of digital content overload and how she’s shifting toward asynchronous support with private podcasting. 📌 Thinking about launching your own audio lead magnet? This free guide will walk you through it: https://helloaudio.fm/lyalmTimestamps:[0:00] Introduction to the episode and Dr. Gina Rosella Terinoni's journey from brick-and-mortar to digital, and the frustration of clients not engaging with online courses.[5:35] Moving toward asynchronous coaching and private podcasts to support busy, global clients.[7:35] Overview of Gina’s current offer tiers: low-ticket, interactive podcast, and high-ticket coaching.[9:15] Integrating Hello Audio for themed Q&A episodes and light, engaging bonus content.[11:02] Repurposing lead magnets by walking through PDFs via audio to simplify and build trust.[16:37] Gina clarifies her secret podcast is for evaluation, not just education—building authority and connection.[22:14] The ideal private podcast structure: empathy, path clarity, belief-shifting, and case studies.[27:02] Coaching tip: use audio testimonials to illustrate transformation—before and after stories matter.[32:15] Addressing objections: time, money, partner approval, and creating episodes specifically for spouses.[38:10] The call-to-action episode: framing three clear ways to work with Gina without confusion.[41:32] Planning two bonus episodes—one for value-add training, the other for reactivation later.[48:32] Gina reflects on tailoring lead magnets to small wins and rebuilding confidence in burned-out clients.[53:45] Discussion on whether to include price points and how to test conversion clarity.Links:https://bit.ly/DrGinaPodcastYouTube: https://bit.ly/drginaYThttps://www.instagram.com/dr.gina.terinoni/Podcast: Fertility Footprints - The Podcast on Apple Podcastshttps://www.pinterest.com/drginarosellahttps://www.tiktok.com/@dr.gina.terinoni?lang=enhttps://www.facebook.com/DrGinasJourneys/FB Endometriosis PCOS FERTILITY Group: https://m.facebook.com/groups/249011927642970/?ref=share&mibextid=S66gvFhttps://x.com/GinaTerinoniwww.ginaterinoni.com/bloghttps://www.linkedin.com/in/dr-gina-rosella-terinoni-9109b224/More from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
Are you a service-based business owner struggling to clearly communicate your value and losing opportunities because of it? In this episode of Launch Your Private Podcast, we sit down with Ellie Kime, a messaging mentor and communication specialist, who shares how she uses her private podcast lead magnet, From Inside The Jar, to help clients better articulate who they are, what they do, and why it matters. Through a unique "Choose Your Own Adventure" structure, Ellie’s private podcast allows listeners to immediately focus on the messaging struggle that's most relevant to them—creating faster connection, clarity, and action.Timestamps:[0:00] Introduction to the episode and how Ellie Kime discovered private podcasts[5:35] Creating the "Choose Your Own Adventure" structure for her private podcast lead magnet.[8:20] Insights on how shorter, specific episodes improved listener engagement and boosted Ellie’s confidence.[10:18] How Ellie promotes her private podcast and lessons learned about strategic marketing.[13:23] The meaning behind the title From Inside The Jar and its branding significance.[14:37] Audience feedback: how the private podcast built deeper connection and trust.[18:20] Major shift in discovery calls: how listeners arrive better prepared after the private podcast.[23:30] Viewing her private podcast as a central part of her future business ecosystem.[24:43] Why private podcasts outperform PDFs for audience engagement.[26:55] Brainstorming the idea of "self-segmented" private podcasts as a new lead magnet style.[29:22] Lessons learned from building a private podcast: flexibility, feedback, and evolving structure.[34:09] Future ideas Ellie is considering for expanding her private podcast use across her businesses.[36:18] The importance of choosing marketing mediums that feel sustainable and fun.Links:https://www.eleanormollie.co.ukhttps://www.instagram.com/eleanor_molliehttps://www.threads.net/@eleanor_mollieLink to private podcast From Inside The Jar: https://www.eleanormollie.co.uk/jarMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
Struggling to close high-ticket clients without feeling pushy or salesy? Join us in this powerful episode of Launch Your Private Podcast, where we coach Ruby Lin, sales coach and founder of the Sales Lab Mastermind, on refining her private podcast lead magnet to double conversions through authentic connection. Love this episode? You’ll want to hear how others are crushing it with private podcasts.Angie Jordan’s episode ➡️ https://helloaudio.fm/angie-jordan-sells-out-her-services-month-over-month-with-private-podcasts/Andréa Jones’ episode ➡️ https://helloaudio.fm/andrea-joness-private-podcast-launch-strategy-dms-are-the-key-%f0%9f%94%91-2/Timestamps:[0:00] Introduction to the episode and Ruby Lin's private podcast structure for sales conversion[5:40] Why Ruby shifted away from masterclasses and waitlists to simplified, low-tech call invitations.[7:25 ] Confidence issues in high-achievers: Ruby explains the core emotional blocks around selling.[11:10] The problem with “high-ticket closers” and how Ruby’s approach puts relationships first.[13:15] The importance of leading with empathy and belief-shifting in the first episodes.[20:30] Coaching tip: restructure Episode 1 for stronger curiosity and wider relevance.[30:00] Coaching on embedding CTAs in every episode, using DM strategies, and leveraging Instagram.[36:15] Using Hello Audio’s Super Listener Score and switching from universal to unique links.[40:40] Addressing sequencing: how to encourage proper episode order and listener engagement.[44:25] Should Ruby make her private podcast public? Why keeping it private supports better lead tracking and conversion.[47:00] Ruby shares why she loves the flexibility of private podcasting and plans to launch multiple targeted series.[49:30] Ruby outlines her next steps: updated hooks, email follow-ups, and shifting to unique links.Links:http://rubysparks.cohttps://www.instagram.com/rubysparks.co/https://rubysparks.kit.com/sales-brain-podcastUnlock Your Sales Brain Private PodcastMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
Tired of live launching and looking for a smarter way to sell your courses? Join us in this episode of Launch Your Private Podcast as we coach Jenny Matthews, a licensed mental health therapist and anxiety specialist, through the setup and optimization of her brand-new private podcast lead magnet.Jenny’s niche? Helping fearful flyers overcome anxiety with practical, therapist-tested strategies and now she’s taking that mission to the airwaves.Timestamps:[0:00] Introduction to the episode and Jenny Matthews’ challenges with her new private podcast to drive course sales[4:04] Breakdown of her two offers and ideal buyers for each[7:31] How she repurposed a PDF into a private podcast using ChatGPT[9:00] Review of Jenny’s landing page and opt-in results[13:01] Messaging tips to increase perceived value and trust[15:00] Why audio is more powerful than PDFs for anxious audiences[18:01] Jenny outlines her podcast episode structure and unique approach[25:32 ] Nora reframes the sales pitch as “continuing to work together”[38:32] Evergreen vs. live launch: what works best for fear-based audiences[41:31] When to evaluate funnel performance and the power of outreachLinks Mentioned:Website https://stateofmindtherapy.com/Instagram https://www.instagram.com/flightanxietycoach Flight Anxiety Audio Relief Guide https://stateofmindtherapy.com/toolkit More from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
Looking for a more efficient, impactful, and low-lift way to build your list, boost revenue, and connect more deeply with your audience? In this episode, we feature Erin Kelly, CEO and co-founder of MemberVault, as she dives into the power of audio summits and private podcasts for entrepreneurs who want to grow without burning out. And in true alignment with what she teaches, this episode is our very first asynchronous interview! Erin shares how she uses async, audio-only formats to eliminate the stress of live events while still building meaningful connections, increasing course completion rates, and generating new leads and revenue.Timestamps:[0:00] Introduction to the episode and Erin Kelly, CEO of Member Vault, shares her journey with audio summits[3:29] The surprising discovery that 50% of summit attendees prefer embedded audio players over podcast feeds[5:17] Why audio builds deeper trust with audiences compared to video content[9:11] The automated tech stack Erin uses to streamline speaker onboarding[12:45] Why releasing all summit content at once leads to better engagement than dripping it out[15:30] How async formats save summits when speakers face last-minute emergencies[19:02] The three key benefits of audio summits: list building, revenue generation, and relationship building[21:18] Comparing Erin's three summit formats: evergreen, low-cost product conversion, and VIP passes[25:47] Why 10-13 speakers is the ideal number for manageable yet impactful summits[31:22] Different ways to monetize summits through sponsors, upsells, and lifetime access passes[34:50] How to repurpose summit content into profitable products after the event ends[40:38] The concrete results from Erin's latest summitLinks Mentioned:Website - https://membervault.co/Free trial - https://membervault.co/free Community - https://m.facebook.com/groups/membervaultMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
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