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Launch Your Private Podcast

Launch Your Private Podcast

Author: Lindsay and Nora, Co-founders of Hello Audio

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Are you a creator, solopreneur, coach, or consultant who's ready to take your digital offerings to the next level? Looking for a fresh, exciting, and personal way to connect with your audience and deliver your content? It's time to tune in to "Launch Your Private Podcast," the podcast all about the power of private podcasting.

Co-hosted by Lindsay and Nora, the founders of Hello Audio, this podcast is your inspiring and practical guide to creating, launching, and growing your own private podcast. With our focus on making private podcasting easy and accessible, you'll discover the immense potential of private podcasting for delivering your programs, boosting your marketing, enhancing team communication, and even personal growth.

Each week, we dive deep into the world of private podcasting, with a mix of expert advice, actionable strategies, case studies from successful users, and breakdowns of the latest tools and technologies. We'll debunk myths and help you avoid common mistakes so you can harness the benefits of private podcasting.

Whether you're just starting your journey into private podcasting, or you're looking to optimize your existing private podcast, "Launch Your Private Podcast" is your go-to resource. Join us and the rest of the Hello Audio community as we revolutionize digital content delivery, one private podcast at a time.
64 Episodes
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Do you want to incorporate unique modalities like dance and subconscious reprogramming into your audio content?In today’s episode, we introduce an exciting new segment that delves into groundbreaking approaches to personal development. Discover how combining audio with dynamic growth techniques can revolutionize the way we learn and evolve.Our special guest, Mariel Wilk, founder of Abundance, shares her inspiring journey of creating a private podcast designed to transform women’s lives through dance and subconscious mind resets.Timestamps:[0:00] Introduction to the new coaching segment featuring Mariel Wilk and the integration of unique modalities like dance and subconscious reprogramming in private podcasts.[6:12] Challenges uncovered: Mariel discusses the hurdles of engaging an online audience and optimizing her private podcast.[10:34] Behind the scenes: A deep dive into the structure and content of Mariel's private podcast, blending mind and body connections.[15:20] Bringing energy to audio: Strategies for translating the dynamic energy of live sessions into an engaging audio format.[20:45] The deeper impact: Mariel explains how her program leverages audio to amplify personal transformation.[24:57] Exploring the evolution of Hello Audio: How the platform supports podcasters and coaches in creating impactful content.[30:15 ] The future of private podcasts: Insights into their potential to revolutionize personal development and coaching.[35:40] A powerful testimony: Mariel shares a moving story about the transformative effects of her coaching methods.[39:22] Recap: Key takeaways from the discussion and inspiration to explore innovative uses of private audio in coachingLinks mentioned:https://linktr.ee/mindfulnesswithmariel?fbclid=IwAR2wbvgu8-ZbDdAZv48WWGo9YshLDy6YyWW5De7HjpMGLYvMH5p5AQabt-Ehttps://mindfulnesswithmariel.kit.com/412489ee73
We're wrapping up our Best of Launch Your Private Podcast holiday series with this innovative case study that challenged everything we thought we knew about student support. Mariah Coz reveals how she replaced traditional coaching calls with a Q&A private podcast feed, improving both accessibility and results for her students.In this episode, you'll discover:Mariah's journey from high-touch group coaching to leveraging the power of private podcasts in her new course format.How the shift to private podcast feeds has made her content more accessible, evergreen, and repurposable.The unique approach Mariah takes to curate and answer questions, making each episode valuable for a broader audience.Insights into the logistical and emotional advantages of private podcasting over traditional zoom calls.Mariah's vision for the future of private podcasting as a standalone product in the realm of digital education.Links:All of her free trainings live inside the free community, Creator Party: https://www.skool.com/creator-partyhttp://www.mariahcoz.comhttp://instagram.com/mariahpcoz
Featured in our Best of Launch Your Private Podcast holiday series, this conversation showcases how Andrea Crowder transformed her business from $400K to $1.8M by going all-in on audio. Her story of creating courses, serving clients, and scaling impact through private podcasting inspired countless creators.In our convo, Andrea shares:Why she's all about Hello Audio and how it completely changed her business.Real stories of how audio made a huge difference for her people.How going all in on audio increased repeat purchase rate and created effortless launches!The undeniable importance of accessibility in today's content landscape and how audio paves the way for it.Fun anecdotes that'll make you think differently about audio, content, and delivery.I promise, you don't want to miss the insights she dropped!Links mentioned in episode:Regulate (Audio Course) - use code SECRET for 15% offhttps://unruley.andreacrowder.com/regulate/Andrea's IG:https://www.instagram.com/love_andreacrowder/Andrea's Website:http://www.andreacrowder.com
In this highlight from our Best of Launch Your Private Podcast holiday series, Nicole Culver demystifies one of the year's most requested topics: running ads to private podcasts. Her transparent breakdown of what works (and what doesn't) made this case study an instant hit.Looking for a paid strategy to engage quality leads? In this episode, we're joined by Nicole Culver as we dive deep into the creation and success of her Evergreen Experience.Nicole shares her insights on leveraging private podcasts as a powerful tool to connect with quality leads, enrich the listener experience, and elevate her brand in a crowded digital landscape.[3:11]  The motivation behind creating the Evergreen Experience.[6:27] Discovering Hello Audio for private podcasting.[7:50] The strategy behind making the podcast feel exclusive and special.[10:27] Detailed breakdown of the funnel leading to the Evergreen Experience.[14:07] Audience engagement and feedback on the podcast format.[17:00] Importance of understanding and speaking directly to your audience.[20:36] Designing the podcast to guide listeners through a customer journey.[24:19] The power of a risk-free content format.[26:10] The broader impact of the podcast on Nicole's business and marketing strategy.[30:40] Advice for launching your first private podcast and the importance of deadlines.Connect with Nicole Culver:http://nicoleculver.cohttps://instagram.com/nicoleculverhttps://nicoleculver.co/secret 
Continuing our Best of Launch Your Private Podcast holiday series, we're bringing back this standout episode where Jordan Gill breaks down exactly how she generated over $48,000 from a single reel and private podcast combination. Her strategic approach to using private podcasting in marketing funnels sparked countless conversations in our community.What if ONE Instagram reel that sent folks to a private podcast could bring in a flood of sales? Our guest, Jordan Gill, mastermind behind Systems Saved Me, showcases just that, revealing a reel that funneled listeners to her private podcast, resulting in a whopping $48,733! In our FIRST EVER case study episode, we're diving deep with Jordan Gill, an avid user of private podcasts. Tune in while she reveals the significant impact of private podcasts on her business and shares her unique insights into leveraging them to the fullest.Links mentioned in the epsiode:Her 50k reel - https://www.instagram.com/reel/ChdEWDFJx6eCollabcast - https://ssmshop.samcart.com/affiliates/signupFind Jordan on the interwebs:Website - http://www.systemssavedme.comFacebook - https://www.facebook.com/systemssavedme/Instagram - https://www.instagram.com/systemssavedme/YouTube - https://www.youtube.com/channel/UCkKlfSOONuyx1ZLNUkPbH0wLinkedIn - https://www.linkedin.com/in/gilljordan/TikTok - https://www.tiktok.com/@systemssavedme
As part of our Best of Launch Your Private Podcast holiday series, we're revisiting one of our most impactful case studies of 2024. Natalie Bullen reveals how she turned her daily private podcast into both a premium lead magnet and a powerful sales tool. This conversation showcases how audio can create deep connections while maintaining impressive profit margins.[4:11] The inspiration behind the audio-first approach.[7:53] Adjusting podcast content based on audience feedback.[14:23] Enhancing client experience and building community through podcasting.[19:18] Strategies for efficient podcast content creation.[24:43] The versatility and impact of private podcasting in business.[30:31] Private vs. public podcasting and its effect on audience engagement.[37:38] Reflecting on the success and challenges of 'Birthright.'[43:19] The importance of authenticity in content creation.[51:17] Audience engagement and the transformative impact of 'Birthright.'Links:Birthright: https://unapologeticwealth.thrivecart.com/birthright-private-podcast/Website: https://unapologeticwealth.com/Social Media:https://www.facebook.com/Ladylyricist06/https://www.linkedin.com/in/nataliebullen/https://www.instagram.com/unapologeticwealth/
In this special holiday episode, we're setting up our "Best of 2024" series featuring five of our most impactful case studies. These conversations showcase the incredible ways creators are using private podcasting to transform their businesses and serve their audiences.Holiday Release ScheduleDecember 23-25 and December 30-January 1st:Natalie Bullen - How she built a 6-figure daily private podcast and uses listener scores to identify high-ticket clientsJordan Gill - Her strategy for turning one reel and a private podcast into $48,000+ in revenueNicole Culver - Running successful ads directly to private podcastsAndrea Crowder - Scaling from $400K to $1.8M with an audio-first business modelMariah Coz - Reimagining program delivery by replacing coaching calls with a Q&A private podcast feed
What if your podcast could do more than inform—what if it could transform?In this episode of Launch Your Private Podcast, we explore the groundbreaking potential of private podcasting with Michelle Grosser, a Nervous System and Somatics Coach who made a bold leap from her high-stress career as a trial attorney to empowering women through innovative online coaching. Discover how Michelle uses private podcasts as a powerful lead magnet to attract and nurture her ideal clients while guiding women to overcome anxiety, overwhelm, and burnout.Timestamps:[0:00] Introduction to the episode and Michelle's journey from trial attorney to Nervous System and Somatics Coach.[4:16] Creating a lead magnet through a private podcast and its simplicity in setup.[7:01] Using private podcasts to teach, nurture, and prepare leads for conversion.[8:18] Results and insights from almost 3,000 private podcast listeners.[10:22] The intimate connection audio creates compared to other lead magnets.[11:15] Why audio habits make private podcasts an ideal marketing tool.[14:55] Balancing motherhood, homeschooling, and private podcasting for business growth.[16:02] Feedback from private podcast listeners and its role in client engagement.[19:07] Exploring Q&A sessions in private podcasts as a tool for engagement.[23:44] Delivering meditations and somatic playlists via private podcasts.[27:14] Organizing content by themes like anxiety and overwhelm for targeted impact.[32:02] Final thoughts on private podcasts as a transformative tool for audience engagement.Links mentioned:www.instagram.com/itsmichellegrosserFree Private Podcast "Heal Your Burnout" - www.michellegrosser.com/burnout
Think private podcasting is just for better engagement? Think again.In this episode of Launch Your Private Podcast, we’re joined by the inspiring Iona Holloway, creator of the Brave One Method and founder of The Brave Thing. Iona reveals how private podcasting is reshaping her book-writing process and connecting with her audience in groundbreaking ways.Timestamps:[0:00] Introduction to the episode and insights into Iona Holloway’s use of private podcasting.[2:50] Iona’s background, creation of the Brave One Method, and founding of The Brave Thing.[6:45] Turning audio into a book outline: Iona explains how she structures her writing process using podcasts.[9:33] Strategic tips for authors on using private podcasts to develop book content.[12:07] Iona’s personal journey of overcoming challenges and how it shaped her professional methods.[15:25] Discussing the unique benefits of private podcasting for enhancing reader experiences through audio.[20:39] Iona discusses how private podcasts enhance traditional reading experiences with immersive audio content like breathwork and visualization exercises.[25:10] Iona shares actionable tips for authors and creators on integrating audio into their creative and professional workflows.[35:02] Iona's final thoughts on the power of private podcasting.[40:15] Encouraging listeners to subscribe and teasing upcoming content to keep the audience engaged.[48:29] Iona provides listeners with links to additional materials and exclusive offers related to the episode’s theme.Links mentioned:How To Outline Your Future Bestseller: https://ionaholloway.myflodesk.com/bookoutlineHow To Book Your First 4-Figure Speaking Gig: https://ionaholloway.myflodesk.com/bookedRead Iona's book: https://www.bravething.co/ghostIona's website: https://www.bravething.co/Instagram: https://www.instagram.com/ionaholloway/LinkedIn: https://www.linkedin.com/in/ionaholloway
What if your next big business breakthrough came from speaking directly into your audience's ears—literally?Today’s guest, Amanda Karlstad, a high-level master business coach and an early adopter of private podcasts, is here to show you how. With over three years of hands-on experience in the private podcasting space, Amanda shares how she turned this innovative medium into a million-dollar funnel.Timestamps:[0:00] Introduction to the episode and how Amanda discovered private podcasts and her initial inspiration.[4:07] Transitioning from public podcasting to private podcasts as a lead generation tool.[5:41] The creation of Amanda's private podcast funnel and her strategic approach.[14:02] The role of private podcasts in building authentic connections with the audience.[19:06] Discussion on the successful conversion rates of her private podcast funnel.[24:21] The power of private podcasts in scaling a coaching business.[26:52] Amanda shares her thoughts on creating future private podcast projects.[29:14] The idea of combining private podcasts with newsletters for added value.[31:45] Amanda explains the benefits of private podcasts for intimate and real connections.[33:28] Amanda discusses the alignment of private podcasts with authentic marketing.[35:56] Reflections on market trends and the evolution of private podcasting.[38:15] The importance of meeting audiences where they are with accessible content.[40:38] Amanda concludes with her thoughts on the transformational power of private podcasts.[43:12] Closing remarks and Amanda’s private podcast title suggestion, "The Real, Real."[50:00] The discussion wraps up with a look forward to the future possibilities in private podcasting.Links mentioned:The Million Dollar Coach Business Podcast (my public podcast)@amandakarlstadcoaching (Instagram)Amanda Karlstad (YouTube)https://amandakarlstadcoaching.com/3-vital-shifts-private-podcast-series-opt-in-2/Website: https://amandakarlstadcoaching.com
Black Friday 2024 is here! https://click.helloaudio.fm/bfCurious about creating educational content that truly supports neurodivergent entrepreneurs?In this episode, we sit down with Claire Paniccia, a business coach and the innovative mind behind the Neurodiverse Entrepreneur Summit and Brain Friendly Business coaching program. Claire dives into her journey of discovering private podcasts and reveals how she has successfully woven this medium into her coaching to serve her clients in a more impactful way.Timestamps:[0:00] Introduction to the episode and the impact of private podcasts in education for Claire Paniccia's neurodivergent entrepreneurs[3:22] Claire explains the challenges neurodivergent learners face with traditional video-based learning formats[6:03] The shift to offering accessible private podcast versions of course content[7:21] Feedback from Claire’s audience about the accessibility of private podcasts[9:36] Claire details the structure of her annual Neurodiverse Entrepreneur Summit[13:38] Expiring content format for private podcasts to enhance event exclusivity[16:38] Summarizing data analysis and the effect of extended timers on sales conversions[20:05] The importance of community for neurodivergent entrepreneurs and summit success[22:30] Claire shares her approach to repeat summits and tracking key data points[23:45] Experimenting with content structure in private podcasts to improve attendee experience[27:18] Discussing private podcasts as an alternative to traditional public podcasts[33:22] Claire explains why podcasting works for ADHD and autistic brains needing higher stimulation[35:56] Exploring the concept of learning preferences versus learning styles for ADHD brains[37:08] Final thoughts on how private podcasts increase content accessibility and engagementLinks mentioned:https://www.instagram.com/claire.paniccia/https://clairepaniccia.comhttps://neurodiverseentrepreneursummit.comhttps://clairepaniccia.com/neurospicy
Black Friday 2024 is here! https://click.helloaudio.fm/bfToday, we're thrilled to have Andrea Crowder back with us—our first-ever repeat guest and a true trailblazer in the world of audio.Andrea, the visionary behind More Alive, is breaking new ground with her approach to audio content, making it easier than ever for entrepreneurs and learners to get inspired on the go. In this episode, she pulls back the curtain on her latest venture: an audio-only membership that’s transforming access to motivational coaching and business insights.Timestamps:[0:00] Introduction to the episode and Andrea Crowder’s journey into adopting an audio-first approach to business.[2:43] Andrea reflects on how her business has evolved over the past year, with audio playing a central role in her content strategy.[7:15] Introducing the 'Legends' audio-only membership: Andrea explains its concept, launch process, structure, and how subscribers are engaging with it.[13:04] The simplicity of recording tools: Andrea discusses how easy-to-use tools have enhanced her content delivery and streamlined business operations.[19:35] Inside 'Legends': Andrea breaks down the membership details, content schedule, and how community interaction keeps it thriving.[26:00] Andrea gets personal, sharing stories that bring her content themes to life and highlight the authenticity of audio.[30:03] How shared experiences and values are building a strong community within 'Legends.'[35:31] Andrea offers insights on how she stays motivated and creative while consistently producing engaging content for 'Legends.'[40:12] Exploring the scalability of audio: Andrea shares how audio content can transform business models and deepen customer relationships.[45:47] Andrea wraps up with a funny and relatable story from her dating life, showcasing the human touch that makes her content so engaging.Links mentioned:https://www.instagram.com/love_andreacrowder/https://unruley.andreacrowder.com/legend-in-the-making-membership/
How do you tailor your educational approach to meet the unique needs of your clients?In this episode, we chat with Dr. Tekesia Jackson Rudd, a clinical psychologist and therapist business coach who has brilliantly woven private podcasts into her coaching programs. Dr. TK shares her journey of discovering the potential of private audio content and how she has successfully implemented it to serve her clients better.Timestamps:[0:00] Introduction to the episode with Dr. Tekesia Jackson Rudd, discussing the integration of private podcasts into her coaching programs.[2:59] Overview of Dr. TK's business structure and the different ways private podcasts are utilized in Dr. TK's business, including boot camps and community building.[5:53] Dr. TK elaborates on the personal benefits of private podcasts for self-affirmation and motivation.[9:00] Introduction to the 'Coaching Companion' program and its origins.[11:00] Explanation of the drip content strategy and its effectiveness in educational engagement.[13:00] Dr. TK discusses the importance of giving oneself grace in learning and development.[16:00] Impact of audio feedback in educational settings and its role in enhancing student success rates.[19:26] Dr. TK's experience with handling client accountability and participation in her courses.[24:00] Discussion on the potential of private podcasts to provide personalized and impactful learning experiences.[29:12] Addressing the challenges faced by therapists in managing professional and personal responsibilities.[33:00] Utilization of audio for flexible learning in Dr. TK's coaching programs, accommodating various life situations of clients.[37:00] Dr. TK reflects on her clients' unique needs and how her educational approach is tailored to meet those needs.[39:29] Discussion on the potential of Evergreen content and its strategic implementation in business models.[45:10] Final thoughts on the use of private podcasts in education and their broader implications for professional development.Links mentioned:https://youtube.com/c/DoctorTKhttps://www.instagram.com/doctortkpsych?igsh=MmVlMjlkMTBhMg%3D%3D&utm_source=qrHighly qualified podcast feed: Https://branding-4-abundance.mykajabi.com/highly-qualified
Looking for creative ways to enhance your course offerings and improve student engagement?In today's episode, we’re joined by Tammie Bennett, a mental performance coach for athletes and creators, who shares how she integrated private podcasting into her business. Tammie explains how moving from traditional course call replays to private podcasts solved accessibility issues and significantly boosted student engagement and retention.Timestamps:[0:00] Introduction to the episode with Tammie Bennett discussing the integration of private podcasts into her coaching business.[3:08] Tammie explains how she was introduced to private podcasts and the decision to implement them in her group program.[5:00] Discussion on the advantages of using private podcasts over traditional call replays for group sessions.[7:41] Feedback from clients about the use of private podcasts in Tammie’s coaching program, emphasizing increased accessibility and engagement.[10:22] The importance of audio content in coaching, particularly how it supports ongoing mindset work through its intimacy and repeatability.[17:09] Tammie shares additional strategies to maximize the impact of private podcasts for enhancing client engagement and business growth.[20:59] Examination of the analytics from private podcast listenership, demonstrating how data informs content improvements and adjustments.[23:38] Success stories from clients who have benefited significantly from the convenience and accessibility of the private podcast format.[24:55] Future considerations for private podcast content development, including potential topics and strategic uses within Tammie’s coaching business.[27:58] Closing discussion on how listeners can start implementing private podcasts in their businesses, featuring practical tips from Tammie’s experience.Links mentioned:Instagram https://instagram.com/showupsocietyWebsite https://showupsociety.comGet my free guide to getting unstuck https://showupsociety.ck.page/85b3bb2f8aTammie bennett - mindset coach for athletes and creatives schedule a consultation call here to see if we are a good fit for 1:1 coaching. Join THE SHOW UP SOCIETY - a supportive community to help overthinkers and perfectionists get more of their work into the world. or check out my podcast for tiny doable tips to help you show up for you.
Dreaming of a simpler way to generate leads and streamline your processes?Today, we have a special guest, Steph Blake, the founder and CEO of the Simple Business School Membership and Simple Business Suite. Steph shares her revolutionary approach to lead generation using private podcasts—a method that not only simplifies business operations but ensures a direct path to revenue.Join us as we dive deep into the world of private podcasting with insights that could change the way you approach your business strategy.Timestamps:[0:00] Introduction to the episode and Steph Blake's innovative approach to private podcasts for business simplification.  [5:01] The transformation from a public podcast to a private one to directly generate revenue.  [8:38] Utilizing a weekly newsletter and social media to promote the podcast episodes.  [10:44] Addressing the exclusivity and monetization of a private podcast versus a public format.  [12:48] Implementation of donations as part of the podcast strategy to allow listeners to contribute financially.  [15:35] The dual advantage of interviews in a private podcast setting and using them as a lead gen tool.  [17:14] Affiliate marketing integration to compensate guests and encourage promotions.  [21:00] Flexibility in scheduling podcast recordings to align with guest availability.  [24:07] Utilizing detailed listener data to tailor content and improve guest selection.  [26:28] Discussing the evergreen nature of the content and strategic reusability of podcast episodes.  [28:20] Incorporating private podcasting strategies into business coaching and curriculum.  [34:29] Potential new projects and the ongoing impact of private podcasting in business.  Links mentioned:Facebook: ​https://www.facebook.com/thestephblakeInstagram: ​https://www.instagram.com/theblakecollectiveYouTube: https://www.youtube.com/@theblakecollectiveSimple Business Show - https://simplebizshow.com/Simple Business School™ - http://simplebizschool.com/Simple Business Suite™ - https://simplebizsuite.com/Simple Private Podcast Funnel: https://simplebizshop.com/products/simple-private-podcast-funnel 
Tired of traditional content formats falling flat?In today's episode, we explore how private podcasts can completely transform the way you share content, from training and education to personalized learning experiences. Joining us is Brittany Herzberg, an SEO copywriting expert with a passion for digital education. Brittany shares her story and highlights how she uses private podcasts to create a more flexible and engaging learning environment.Timestamps:[0:00] Introduction to the episode and Brittany Herzberg's insights on using private podcasts for digital education.[4:29] How Brittany strategically uses private podcasts for prelaunch marketing and audience engagement.[7:14] Real-life success stories and case studies where private podcasts significantly improved audience engagement.[8:27] Brittany discusses the use of sustainability as a key success metric in her content strategies.[13:30] The challenges Brittany faced and how private podcasts offered unique solutions.[16:20] Brittany's advice on leveraging private podcasts for effective digital education.[22:30] Discussion on integrating various learning styles into private podcast content.[28:00] Brittany highlights upcoming projects and further developments in her private podcast strategy.[36:00] Considerations for content creators looking to start their own private podcasts.[38:00] Brittany shares her vision for the future of private podcasts in digital marketing.Links Mentioned:https://brittanyherzberg.com/the-basic-b-podcasthttps://www.threads.net/@brittany_herzberghttps://www.instagram.com/brittany_herzberg/https://www.linkedin.com/in/brittany-herzberg/https://brittanyherzberg.com/checklisthttps://brittanyherzberg.com/digital-shop/seo-podcast-show-notes-templatehttps://brittanyherzberg.com/seo-private-podcast
Are you looking for a powerful way to reconnect with your audience and reignite your business growth?In this insightful episode, we are joined by Natalie Koussa, a Podcast Tour Strategist who helps hidden gem coaches and service providers become the top choices in their niches. Natalie shares her transformative journey from overcoming a severe health setback to revitalizing her business and generating significant revenue with a small yet dedicated audience.Timestamps:[0:00] Introduction to the episode and Natalie Koussa's journey of overcoming health challenges and rejuvenating her business with private podcasting.[3:24] The strategic choice to use private podcasts to reinvigorate her audience and attract new clients.[7:00] How private podcasting played a crucial role in Natalie's marketing strategy.[10:23] The dual function of Natalie's private podcast "Pod Damn" in appealing to both one-on-one and group program clients.[15:48] Exploring the different listening behaviors and conversion patterns between done-for-you clients and group program participants.[20:37] Insights into the content structure and strategic positioning within the "Pod Damn" private podcast.[26:10] Discussion on the unique challenges and solutions in crafting effective private podcasts for diverse business needs.[31:27] The practical benefits of using a simple, memorable call to action in podcast guesting.Links mentioned:https://nataliekoussa.com/https://www.instagram.com/nataliekoussa_/https://nataliekoussa.com/visible
How can you blend public and private podcasts to expand your business and engage your audience?In this episode, we’re joined by seasoned podcaster Maggie Patterson, who shares her expert insights on using podcasts to nurture and grow her business. From her experiences as a neurodivergent entrepreneur to implementing innovative strategies tailored for busy, on-the-go professionals, Maggie reveals how both public and private podcasts can transform audience engagement and business growth by creating a seamless client experience and accessibility.Timestamps:[0:00] Introduction to the episode and Maggie Patterson's podcasting journey[4:01] The significance of private podcasts in sales conversations and client engagement.[9:00] Discussion about creating personalized client experiences and the flexibility of consuming content via private podcasts.[10:01] Maggie's favorite uses of private podcasts and their benefits in client interaction and business processes.[13:34] The role of private podcasts in enhancing the customer journey and simplifying marketing efforts.[19:56] Future plans for using private podcasts in Maggie's business, including a new book launch.[26:00] The importance of aligning private podcast content and access with client preferences and business goals.[30:52] Examining the shift in consumer behavior towards more discerning content consumption and its impact on marketing.[34:06] Maggie's approach to integrating private podcasts with other content formats to enhance client engagement.[37:19] Discussion on the broader implications of private podcasts for business communication and client relationships.Links mentioned:Threads & IG - @bsfreebusinessStaying Solo Private Podcast - https://bsfreebusiness.com/staying-solo-private-podcast/
What if your coaching clients could start their personal transformation before they even step into a session?In this captivating episode, we sit down with Debbie Edwards, a seasoned business mentor and performance coach who has transformed the way she connects with her clients through private podcasting. Debbie shares how she uses this innovative platform to create deep, meaningful connections and deliver transformational results in both group and one-on-one settings. Her unique blend of neuroscience and deep self-love, combined with the flexibility of private audio content, is changing the way clients engage with her coaching programs, preparing them mentally and emotionally even before their first session.Timestamps:[0:00] Introduction to the episode and Debbie Edwards’ innovative use of private podcasting in her coaching business.[3:36] Debbie's journey from exploring traditional podcasting in her tech startup to embracing private podcasting for a more intimate client connection.[6:00] Insights into Debbie’s innovative approach to group coaching using private podcasts to establish a uniform mindset among participants.[12:23] The significant role of neuroscience and audio in achieving effective habit change and personal transformation.[14:00] Benefits of private podcasting in maintaining client engagement and facilitating deep, personal coaching sessions remotely.[20:53] Examples of real-life client transformations attributed to strategic use of private podcasts in Debbie’s coaching practices.[25:07] The versatility and power of audio coaching as a tool for personal development, highlighted through Debbie’s client feedback and success stories.[30:00] The strategic implementation of 'love notes' in private feeds to enhance the personalization of coaching support.[34:06] Debbie elaborates on the superiority of private podcasting over other communication tools like Voxer, emphasizing its seamless and focused nature.[37:19] Final thoughts on the value of private podcasts in creating lasting impacts and fostering a supportive coaching environment.[42:05] Exploration of the specific techniques Debbie uses in her audio sessions to foster deep self-awareness and emotional resilience among her clients.[44:10] Debbie shares insights into the unique challenges and breakthroughs encountered in her private podcasting journey, emphasizing the transformative power of tailored audio content.[46:35] Discussion on the scalability and sustainability of private podcasting as a coaching tool, and how Debbie plans to expand her use of audio in future programs.Links mentioned:https://debbieedwards-the-great-pause-sessions.lpages.co/themodernceoThe Audacious Mind program: https://debbieedwards-the-great-pause-sessions.lpages.co/audacious-mindInstagram: @debbieedwardscoach
Want to grow your business without relying on social media?In this episode, we’re excited to chat with Holly Haynes, a strategic business coach, founder of Crush the Rush Planner Co., and host of the top-100 Crush the Rush Podcast. Holly reveals how she’s used private podcasting to accelerate business growth, increase direct engagement, and boost client conversions, all while managing full-time businesses on a part-time schedule and raising twin daughters.Timestamps:[0:00] Introduction and how Holly Haynes's private podcasting journey[3:00] The role of private podcasting in business growth and client engagement.[7:57] Launching a Private Podcast: Holly shares the essentials of starting and conceptualizing a private podcast.[12:34] Converting Listeners to Clients: Strategies Holly uses in her private podcast to capture attention and convert listeners.[17:50] Utilizing Private Podcasts for Business Growth: Holly provides real-life examples from her coaching practice.[22:45] Discussion on direct engagement strategies and their impact on client conversion without social media[27:32] Holly talks about the integration of interactive elements and homework in podcast episodes to enhance listener involvement and learning.[31:17] Key insights shared by Holly and how they can be applied in your businessLinks mentioned:https://www.instagram.com/thehollymariehayneshttps://www.hollymariehaynes.com/social
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