The Bubbles Effect

Hey friends and welcome back to another episode of Bubbles & Biz! I know it’s Tuesday… not Monday. But life, am I right? Between school starting, a few injuries and illness, and just trying to get back into the swing of things, I’m embracing the season I’m in. ✨In today’s episode, I share some quick but need-to-know marketing updates including new LinkedIn metrics, Instagram testing clickable links in posts (finally!), and some big AI news from Apple and a TikTok update. Then I take a more personal turn with a mindset reflection around loss, legacy, and why I jumped back into entrepreneurship nine years ago after losing my dad. ❤️It’s a reminder to check in with your why, honor the journey, and make space for pivots if what you’re doing no longer aligns. Life is short, let’s build businesses that light us up! Thanks for sticking with me as I get back on schedule. Power Hours are back on Wednesdays, and our Friday Bubbles episodes are bubbling this week, too 🥂👉 Want these updates and freebies delivered to your inbox? Head to nb.marketing/hello to get on the list!

We're back!!!After an August break, I’m SO excited to be back! In this episode, I dive into a brand-new Buffer report that analyzed 27 million Instagram posts and the findings might surprise you. From how often to post (spoiler: 3–5x per week = double the growth) to the surprising performance difference between Reels and carousels, I break down what “good” engagement really means and how to build a content strategy that works.On the mindset side, I’m sharing reflections from The Alchemist, specifically how the desires in our hearts are there for a reason. If you’ve been feeling stuck or uncertain in your journey, this episode is a reminder to reconnect with your purpose and trust that the universe is conspiring to help you.✨ Marketing momentum. ✨ Mindset clarity. ✨ All in under 10 minutes.So grab a glass and let's chat!

Hey y'all! 👋 It’s August, and I wanted to let you know that Bubbles & Biz is taking a short summer break before coming back refreshed and ready for an exciting fall season. 🫶In this episode, I shares why I'm pressing pause for the month! I have been fighting off a lingering cough, savoring the last days of summer with family, making some podcast updates and gearing up for a strong September comeback 🔥I also drop a few quick marketing updates you’ll want to know:Instagram’s Edits App: Why using it could boost your Reels reach.Google & AI Content: Why human involvement is still essential for ranking and reader trust.AI Search Updates: How Google’s AI is pulling and displaying content differently (with a blog on https://nb.marketing/blog for more details).And for this week’s mindset tip? I open up about the power of rest. Even for entrepreneurs who feel wired to hustle, taking time to slow down can lead to more creativity, clarity, and joy. I encourage you to listen to your intuition, embrace the pause, and trust that amazing things can still happen in the background. ❤️The podcast turns six years old this month, and I am SO grateful for every listener and guest who have been part of this incredible journey! 🥂See y'all in September! 🍂🏈Binge the website or book a free strategy session here: https://nb.marketing

This week on Bubbles & Biz: Marketing + Mindset Monday, I'm diving into two big topics that every entrepreneur should care about: smart PR moves and deep mindset work 🧠First up, we look at how Ryan Reynolds’ ad agency, Maximum Effort, teamed up with Gwyneth Paltrow to help a brand turn a viral mishap into a clever PR opportunity 🚀Then, we shift gears to explore the power of subconscious programming and I share a little of my personal journey of uncovering and rewiring deep-seated beliefs, explaining why true transformation goes beyond surface-level affirmations and into the operating system of your mind. ✨If you’ve been working on your mindset but still feel “stuck,” this episode is for you 🫶Resources & Links:Watch the Gwyneth Paltrow x Maximum Effort video: https://www.youtube.com/watch?v=vich2C-Tl7Q&ab_channel=AstronomerThe new blog on AI & SEO: nb.marketing/blogConnect with me on Instagram: @nb.mktg

It's Friday, y'all! Grab a glass and let's chat 🥂What if leaving your dream job was actually the first step toward your dream life?In this episode of Bubbles & Biz, I sit down with Annie Franceschi, former Disney storyteller turned brand strategist, author, and host of the Establish Yourself podcast. Annie shares the powerful story of how walking away from the “perfect” job led her to create a business that helps over 400 entrepreneurs find clarity, confidence, and connection through branding and storytelling.We chat about the difference between a dream job and a dream life, why so many of us struggle to describe what we do (and how to fix that!), and how to actually get more referrals by owning your message and following up with ease. 🤌Annie also drops her favorite time-saving tools and mindset shifts that can help you grow a fulfilling business and enjoy your life. ❤️If you’re ready to embrace your story, simplify your message, and market with more ease and authenticity, this one’s for you!✨ Connect with Annie here: https://www.greateststorycreative.com

This week on Bubbles & Biz Power Hour, we’re diving deep into personal branding with Forbes-featured thought leader, author, and founder of Mashman Consulting Group, Isaac Mashman. 💥Isaac shares his journey from high school entrepreneur to branding expert, and breaks down his proprietary Identity Positioning strategy which is designed to help emerging and established public figures scale their influence authentically. 🫶We unpack the real meaning of personal branding, how to build a standout presence online, and the mindset shifts required to overcome imposter syndrome and take up space.From practical social media tips to cultivating credibility and consistency, Isaac delivers real talk and a step-by-step framework you can use to start amplifying your personal brand today.💡 Tune in for the conversation, then use the next 30 minutes to implement the 3 powerful actions Isaac shares at the end of the episode: 1. Decide that you want to be a public figure (be ok with being visible)2. Decide what you're trying to achieve: money, mission, vanity or all 33. Create your strategy! Connect with Isaac here: https://www.isaacmashman.comGrab his book Personal Branding: A Manifesto on Fame and Influence anywhere books are sold.

Welcome back to another Monday Marketing + Mindset episode of Bubbles & Biz 🥂 Today, I'm diving into the most-clicked link from the latest newsletter which is about shareable content and how it fuels the algorithm. I break down 10 powerful content types you can start using to increase your reach, from “permission slips” and cheat codes to shortcut lists and uplifting feel-good moments.Then we pivot into mindset with a heartfelt reminder that life is short and it’s okay to take the leap, make the change, or start fresh. If you've been waiting for a sign, this might be it. 💫Tune in, take notes, and remember: your business (and life) can look however you want it to.Need some marketing advice? Book a free strategy session here: https://calendly.com/nbmarketing/strategysesh

Y'all don't want to miss this week’s Power Hour! 🔥 It is all about deep healing, aligned success, and letting go of what’s not you. ✨ I’m joined by holistic life + leadership coach Lonnie Mitchell, founder of Weightless Warrior, who helps ambitious women entrepreneurs expand their income, impact, and inner peace without burning out. ❤️We dive into:What it really means to regulate your nervous system (beyond the buzzwords)How to reclaim your identity and confidence through mindset + emotional healingWhy perfectionism, people-pleasing, and low energy are symptoms, not flawsA powerful nervous system grounding exercise you can do right nowHow to do an energy audit that sets the stage for your next level of success🎧 Listen in, then use the next 30 minutes to implement what we discussed. Start with nervous system regulation, follow with an energy audit, and get curious about who you’re becoming! Connect with Lonnie here: Lulubellalifestyle.comAnd here: @Lonniemitchell_ on IGNeed help with your marketing? Schedule a free strategy session here: https://calendly.com/nbmarketing/strategysesh

Happy Monday and hope y'all had a safe and happy 4th of July weekend 🎆Today, I'm diving into the most clicked article from last week, which is all about digital PR, plus and a powerful mindset shift to kick off your week. 🔥In this solo episode, I share:A quick overview of what digital PR is and why it still mattersHow it boosts your SEO, brand visibility, and credibilityActionable ways to start getting featured using free tools like HARO and QwotedThe importance of quality over quantity in backlink strategiesA quick mindset boost inspired by Tim Ferriss: “Success is a learnable skill.”If you’ve been feeling like you need to have it all figured out before you start pitching, growing, or scaling, this episode is for you. 🫶 Tune in for marketing tips, PR strategies, and a reminder that success comes from learning and taking imperfect action.🎧 Grab your favorite bubbly beverage and let’s go!Read the article here: https://neilpatel.com/blog/digital-prGrab a free strategy session here: https://calendly.com/nbmarketing/strategysesh

In this week’s Power Hour, I’m joined by brand strategist and founder of Beechwood Farm Brand Consulting, Abby Feinberg, for a value-packed 30 minutes you won’t want to miss. 🙌Abby has spent over a decade shaping experiences for powerhouse brands like Nike and Illumina and now she’s bringing that big-brand clarity to small and mid-sized businesses. 🥳We dive deep into:Why clarity beats being “the best”The difference between brand strategy and brand activationHow to define what makes you unmistakably youWhat to do when your business evolves but your brand doesn’tHow to use your internal brand as your business’s bouncer 🪩Plus, Abby shares one of the best metaphors I’ve ever heard for personal branding!🕒 As always, take the next 30 minutes after the episode to reflect and work on your brand using Abby’s actionable prompts!💻 Connect with Abby here:Website: www.beachwoodfarmconsulting.comInstagram: @beachwoodbrandcoWant a free marketing strategy session with me? Grab one here: https://calendly.com/nbmarketing/strategysesh

This week on Bubbles & Biz, I’m joined by transformational coach, somatics practitioner, and founder of the Metamorphosis Collective, Jakob Gricar. 💫If you’ve ever felt stuck despite years of personal development, or found yourself hustling your way into burnout, this episode is for you!Jakob shares his incredible journey from growing up in Slovenia, through spiritual immersion in India and the jungles of the Amazon, to building a multi-six-figure business rooted in nervous system regulation and deep healing. We dive into how dysregulation shows up in entrepreneurs, why “watering the roots” leads to effortless success, and how somatic awareness is the missing piece for many high performers. 🌱We also talk about limiting money beliefs, subconscious patterns that keep us stuck, and the truth behind sustainable high performance. Jakob’s wisdom, presence, and clarity are a gift and this conversation will leave you feeling inspired and grounded. ✨So grab a glass and let's chat! 🥂Connect with Jackob here: Jakobgricar.com

Welcome back to our Wednesday Power Hour! 🥳This week I’m joined by Candace Dudley, podcast guesting coach and host of the Better Brave podcast and we’re diving into how you can strategically use podcast guesting to grow your visibility, authority, and business. 💥After years in the classroom and juggling motherhood, Candace knew something had to change. Podcasting became her creative outlet—and ultimately the launchpad for a thriving business and brand.In this quick but jam-packed episode, she walks us through how to:Tackle mindset blocks (bye imposter syndrome 👋)Craft compelling podcast speaking topicsPitch hosts the right way (hint: skip the generic emails!)Avoid common mistakes guests makeTurn guesting into a long-term strategy that builds community and trustAt the end, Candace even gives you a simple homework assignment you can tackle in the next 30 minutes to get started right away!✨ Grab your favorite drink, hit play, and then set your timer for 30 minutes of focused action after the episode! Connect with Candace here: https://www.candacedudley.comOverwhelmed with marketing? 😱Book a free strategy session with me here: https://calendly.com/nbmarketing/strategysesh

Welcome back to Bubbles & Biz, where we raise a glass to small business owners and entrepreneurs! 🥂In this Monday Marketing & Mindset episode, I’m diving into AI-powered marketing and the key takeaways from a recent HubSpot article on how AI is shaping strategy, creativity, and customer experience in 2025 and beyond. 🚀We’ll chat about:How marketers are actually using AI (and what’s working)Why human creativity still matters more than everWays to start incorporating AI into your content and customer experienceAnd of course, a little mindset boost to help you start your week strong 💪Whether you’re curious about AI or feeling behind, this episode breaks it down simply and gives you practical tips to stay ahead.🧠 Want to build a smarter marketing strategy without the overwhelm? Book a free 30-minute strategy session with me at https://nb.marketing and let’s map it out together!Here is the link to the article mentioned in the episode: https://blog.hubspot.com/marketing/ai-marketing

This week on Bubbles & Biz, I’m popping bubbly with brand strategist, truth-teller, and community builder Kelly Brito 🍾Kelly is the founder of Brand Hive and Defiant Studio and has over 20 years in the branding world! She is on a mission to help women entrepreneurs break free from bland marketing and confidently own what makes them different. 💃We dive into everything from the power of differentiation and personal branding (spoiler: you are not your brand!) to her thoughts on the branding mistakes too many business owners still make. 🚫Kelly also shares how she went from coding websites to building a buzzing community of ambitious founders, plus why she ditched traditional networking and started hosting sold-out events across NYC. 🗽Grab your glass and join us as we talk:Why different is better than betterColor psychology + brand distinctionThe power of Threads (the platform, not fashion)AI tools she actually usesAnd yes... vampire balls. 🦇🍸Kelly’s unapologetic, insightful, and wildly fun, this is one convo you don’t want to miss!🔗 Connect with her: https://brandhive.social💬 DM her on Threads or IG: @brandhive

Hey y'all! Even though it’s Thursday, we’re diving into a special Monday-style Marketing + Mindset episode! 🤩In today’s chat, I break down Google’s brand new Search Live update which is a major move toward real-time, voice-based AI search. 🤖 This is a BIG shift for small business marketing, and I’m sharing three simple strategies to keep your content showing up: focus on questions, optimize for voice + snippets, and boost your authority with backlinks. 🔗Then we shift gears into mindset and dig into a powerful quote from Cameron Hanes: "Learn to control your fear or your fear will control you." ❤️Whether your business is in a summer slowdown or you’re just feeling off, this one’s for you! You’ve got this. I’m cheering you on always 🫶P.S. I’ve got an amazing interview episode dropping tomorrow with the fabulous Kelly Brito, you don’t want to miss it 🥂Learn more about the update here: https://www.searchenginejournal.com/google-launches-search-live-real-time-voice-search-in-ai-mode/549298/Get your free strategy session here: https://calendly.com/nbmarketing/strategysesh