The Next Wave - AI and The Future of Technology

Want Kipp's Loop Marketing Prompt Library (over 100 prompts)? Get it for free: https://clickhubspot.com/elm Episode 74: Is SEO really dead—and if so, what’s the number one marketing skill you need to stay ahead in 2025? Matt Wolfe (https://x.com/mreflow) and Kipp Bodnar (https://x.com/kippbodnar), CMO of HubSpot, unravel the post-AI marketing landscape and the strategies you’ll need to thrive. Kipp Bodnar is one of the world’s most influential marketing leaders and the Chief Marketing Officer at HubSpot, where he is pioneering the integration of AI into every layer of modern marketing. Known for his hands-on expertise and his “Marketing Against the Grain” podcast, Kipp dives into how AI is upending everything from day-to-day productivity to industry-defining strategy. This episode explores why “taste” trumps tactics in an AI-first world, how HubSpot achieved a 400% boost in email engagement using AI personalization, and why anyone can build faster, smarter, and more standout brands by mastering the new dynamic marketing loop. Matt and Kipp break down the brand new Loop Marketing Playbook, the death (and rebirth) of SEO, and what it means to optimize for AI engines instead of search engines. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) AI's Impact on Marketing (05:35) AI Productivity and Automation Hacks (06:28) Wispr Flow: Streamlined Voice Dictation (11:00) Super Intelligence Abundance and Human Consumption (14:50) Decline in Website Visits (18:33) SEO Principles Apply to AEO (21:00) Taste Differentiates: Know Your Audience (24:38) Leveraging AI for Marketing Success (27:00) “Moving the Free Line” Concept (30:50) Real-Time AI Reporting Loop (34:40) Understanding Customers Beats AI (38:18) Optimal Time for MVP Testing (41:14) Post-AI Marketing Playbook (42:32) Personalization Is Key in Marketing — Mentions: Kipp Bodnar: https://www.linkedin.com/in/kippbodnar/ HubSpot Loop Marketing: https://www.hubspot.com/loop-marketing Marketing Against the Grain podcast: https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 Wispr Flow: https://wisprflow.ai/ Intelligence Superabundance: https://www.notboring.co/p/intelligence-superabundance Genspark: https://www.genspark.ai/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Want to Master AI Agents in 2025? Get the guide: https://clickhubspot.com/etv Episode 73: What’s really holding back the future of AI—and are we truly prepared for what comes next? Matt Wolfe (https://x.com/mreflow) is joined by Mustafa Suleyman (https://x.com/mustafasuleyman), legendary AI innovator, co-founder of DeepMind, former founder of Inflection AI, and now CEO of Microsoft AI, where he’s leading the massive Copilot transformation. This episode unpacks the myths around AI’s “training wall,” whether hallucinations are actually a feature instead of a bug, the dawn of the agentic era—where AIs don’t just chat, but plan and act for you—and the shifting landscape for software builders as anyone can ship products in minutes. Mustafa also shares firsthand stories and practical advice for leveraging today’s AI—from offloading tasks to agents THIS WEEK, to why moats aren’t about headcount or credentials in the new era. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) AI Insights with Mustafa Suleyman (03:31) Adapting AI Amid Data Challenges (07:31) Technology's Misleading Terminology (12:16) Tool Use Defines Human Progress (15:49) Revolutionizing Code with AI Tools (16:31) Competitive Innovation Boom Ahead — Mentions: Mustafa Suleyman: https://mustafa-suleyman.ai/ Microsoft AI: https://www.microsoft.com/en-us/ai DeepMind: https://deepmind.google/ Inflection: https://inflection.ai/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Want better results from your prompts? Get the Advanced Prompt Engineering guide: https://clickhubspot.com/wrm Episode 72: What if building an AI agent was as easy as texting a friend? Nathan Lands (https://x.com/NathanLands) sits down with repeat guest Flo Crivello (https://x.com/Altimor), founder and CEO of Lindy—the AI agent platform taking Silicon Valley by storm. Flo shares the debut of Lindy 3.0, a major revamp aimed at maximum ease-of-use and capability—aiming for nothing less than a full “AI employee.” This episode dives into real-world demos where Lindy automates CRM management, prospecting, content creation, QA testing, grocery shopping, spam blocking, and even competitor research—all with natural language prompts and no technical skills needed. Flo explains the vision for an infinite army of AI “interns,” transformative workflow upgrades, and why he believes we’re just scratching the surface of the coming AI wave. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) AI Agents: Effortless Workplace Revolution (03:53) Quick COD App Demo Insight (06:31) Automated Lindy QA Demo (11:35) AI Agents for Competitor Analysis (13:30) Automated Content Strategy System (17:58) Understanding New Life in AI (19:33) Optimism for Tech Advancement (22:25) Future of Code: Free Production Debate (27:45) AI Transformation Leadership (28:49) QuickBooks Invoice Processing Struggles — Mentions: Flo Crivello: http://linkedin.com/in/florentcrivello/ Lindy: https://www.lindy.ai/ Lovable: https://lovable.dev/ Zapier: https://zapier.com/ QuickBooks: https://quickbooks.intuit.com/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Want better results from AI tools? Get the Advanced Prompt Engineering guide: https://clickhubspot.com/mgv Episode 71: What if you could turn your Figma designs into fully functioning apps—just by asking? Host Nathan Lands (https://x.com/NathanLands) is joined by David Kossnick (https://x.com/DKossnick), a key leader at Figma working on the cutting edge of AI-powered design tools. David is part of the team behind Figma Make, Figma's groundbreaking new tool that takes your sketches, mockups, or even simple prompts and instantly transforms them into interactive, code-backed applications. In this episode, David demonstrates how Figma Make builds real apps—like dashboards, games, and data-powered prototypes—right before your eyes. The discussion goes deep into Figma’s AI journey: from their first AI-powered features to the vision for democratizing software creation in a truly collaborative, multiplayer environment. Whether you’re a designer, entrepreneur, or just someone with big ideas, this episode is a glimpse into the AI-native future of how products will be built. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) Multiplayer Code-Generating Dashboard Tool (04:29) Collaborative Project Creation with Supabase (09:29) Prompt Management Overview (10:46) Emerging Interactive Design Space (14:57) Designing with AI: Complement, Not Replace (18:24) Figma: A Collaborative Design Hub (22:42) Empowering Designers with New Superpowers (25:35) Future of Design and Innovation (28:37) AI's Impact on Future Society (29:48) AI's Future in Healthcare (33:19) Figma AI's Exciting Future — Mentions: David Kossnick: https://www.linkedin.com/in/davidkossnick Figma: https://www.figma.com/ Figma Make: https://www.figma.com/make/ Supabase: https://supabase.com/ Claude: https://claude.ai/ Waymo: https://waymo.com/ Duolingo: https://www.duolingo.com/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Want Nicholas' 3-step AI framework for businesses? get it here: https://clickhubspot.com/pge Episode 70: Is AI just a productivity booster, or are we missing the real transformation right in front of us? Matt Wolfe (https://x.com/mreflow) is joined by Nicholas Holland (https://x.com/nicholasholland), SVP of Product & Head of AI at HubSpot, who’s spent nearly a decade driving innovation and building applied AI solutions in real-world business settings. In this episode, Matt and Nicholas dive deep into the seismic shift happening in AI: from simple assistants that help with your emails, to autonomous agents that actually do meaningful work for you—what Nicholas calls "work as a service." You’ll discover how forward-thinking teams are structuring their meeting data to unlock hidden value, why a new class of “super contributor” is emerging in sales and marketing, and how to use Nicholas’s practical four-step AI adoption framework to turn overwhelm into a competitive advantage. Whether you want to future-proof your business or become an “agent manager” in the coming wave, this conversation is full of actionable insights for teams, leaders, and entrepreneurs. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) AI's Impact on Work Dynamics (06:22) Shift from SaaS to WaaS (09:09) Streamlined Agent Deployment (11:38) Human-Centric Customer Experience Challenges (14:35) Defining Agency in AI Tools (19:35) AI Executive Assistant Development (23:01) Streamlined Customer Interaction Automation (26:01) Streamlining Customer Support Solutions (28:25) Navigating AI Communication Threads (29:41) Outsourcing Memory with Technology (35:24) Token Count Excitement (36:10) Crafting Effective Ad Integration Techniques (41:37) Revamped Breeze: Multi-LLM Integration (43:35) Rise of Agent Managers — Mentions: Nicholas Holland: https://www.linkedin.com/in/nashvilleholland/ HubSpot: https://www.hubspot.com/ HubSpot Breeze: https://www.hubspot.com/products/artificial-intelligence Claude: https://claude.ai/ Granola: https://www.granola.ai/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Want better outputs from AI? Get our free Prompt Engineering guide: https://clickhubspot.com/cnj Episode 69: Why do so many AI-generated websites end up looking generic—and how can you use “vibe coding” to stand out with truly designer-level style? Nathan Lands (https://x.com/NathanLands) sits down with design legend Meng To (https://x.com/MengTo), founder of Design+Code and creator of innovative tools like Aura, to deliver a practical masterclass on prompting AI for web design that’s not just beautiful, but memorable and conversion-friendly. In this episode, Meng shares his approach to breaking free from generic, templated looks by leveraging a precise design vocabulary, including layouts, color theory, typography, animations, and unique assets. Learn how to use free resources and smart prompting techniques to turn basic AI outputs into custom-crafted sites that reflect your taste and business needs. If you care about making your site stand out in the age of AI tools like Lovable, V0, and Aura, don’t miss this hands-on walkthrough! Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) Improving AI Design with Aura (05:32) Single-File HTML/CSS Design Simplicity (07:27) Defining "Beautiful Site" Concepts (10:19) Modern Skeuomorphism and Typography Trends (15:22) Master AI Prompt Engineering (16:16) Website Design: The Hero Component (20:13) AI-Generated Dynamic Color Schemes (22:51) Personalized AI: Create Your Solution — Mentions: Meng To: https://www.linkedin.com/in/mengto/ Design+Code: https://designcode.io/ Aura: https://aura.build/ Spline: https://spline.design/ Unicorn Studio: https://unicorn.studio/ Lovable: https://lovable.so/ V0: https://v0.dev/ Cursor: https://www.cursor.so/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Want the ultimate guide to Google's Gemini? Get it here: https://clickhubspot.com/evt Episode 68: How is Google DeepMind pushing the boundaries of AI to tackle drug discovery, robotics, and even autonomous AI agents? Matt Wolfe (https://x.com/mreflow) sits down with DeepMind CEO Sir Demis Hassabis (https://x.com/demishassabis), a neuroscientist, AI pioneer, Nobel laureate, and knight, to peel back the curtain on Google’s latest advances—and the ethical challenges that come with them. In this episode, Matt and Demis go deep on what’s powering the newest generation of AI agents, how models like AlphaFold and AlphaEvolve are accelerating scientific breakthroughs, and why world models are so important for the future of robotics. Demis shares why he believes AI is poised to reshape society—for better and for worse—and what Google is doing to build public trust in its systems. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) AI Revolutionizing Drug Discovery (03:35) Advanced Model Training Methods (07:06) Accelerating Drug Discovery with AI (11:12) AI's Responsible Role in Society (13:56) AI Revolutionizing Science & Life — Mentions: Sir Demis Hassabis: https://www.linkedin.com/in/demishassabis/ Google DeepMind: https://deepmind.google/ AlphaFold: https://alphafold.ebi.ac.uk/ AlphaEvolve: https://deepmind.google/discover/blog/alphaevolve-a-gemini-powered-coding-agent-for-designing-advanced-algorithms/ Isomorphic Labs: https://www.isomorphiclabs.com/ Android XR glasses: http://blog.google/products/android/android-xr-gemini-glasses-headsets/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Want Matt's AI Tools Playbook? Get it here: https://clickhubspot.com/dsb Episode 67: What does the future of hiring and creative work look like in an age where A.I. can replace entire departments? Matt Wolfe (https://x.com/mreflow) and Nathan Lands (https://x.com/NathanLands) sit down with Tom Bilyeu (https://x.com/TomBilyeu), co-founder of Quest Nutrition, host of Impact Theory, and founder of Impact Theory Studios, to dig deep into how he’s revolutionized his business with A.I.—and why he may never need to hire the same way again. This episode explores how Tom Bilyeu structures and deploys a five-member A.I. “department” to automate everything from marketing to content creation, and how this approach is reducing headcount without sacrificing creativity. Tom discusses the granular details of training custom GPTs to capture his voice, fact-checking with Grok, A.I.’s impact on indie game development, and what society might look like as technology accelerates. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) Customizing AI for Specific Tasks (04:48) AI Revolutionizing Content Creation (08:08) Tech Glitch Trauma (11:25) Grok's Detailed Writing Advantage (15:04) AI in Game Development Reception (16:40) Tech Embrace vs. Religious Rejection (21:33) Future of AI in Gaming (22:32) AI Storytelling in Virtual Worlds (25:52) AI: The New Global Hegemon (31:35) Mouse Utopia Experiment Collapse (32:13) Hardship is Essential for Growth (37:51) Virtual Worlds vs Space Exploration (38:54) Tech Integration: Matrix and Beyond (42:10) Year-Round AI Integration (46:41) From Prototype to Product — Mentions: Tom Bilyeu: https://www.youtube.com/c/TomBilyeu Impact Theory: https://podcasts.apple.com/us/podcast/tom-bilyeus-impact-theory/id1191775648 Grok: https://x.ai/ Lovable: https://lovable.dev/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Want to Automate your work with AI? Get the playbook here: https://clickhubspot.com/wgk Episode 66: Can you really build a zero-employee business with AI? Nathan Lands (https://x.com/NathanLands) sits down with John Rush (https://x.com/johnrushx), founder and self-proclaimed builder of “the most automated org on earth,” to unpack what it takes to launch and run a company where 80% of the work (and soon, 100%) is done by AI agents. John shares his journey from managing large VC-backed teams to going fully solo and using AI to automate nearly every task in his startups, from prototyping and front-end design to sales outreach and SEO content creation. The conversation covers unique agent workflows, how to rapidly test business ideas, how specialized vs. generalist AI agents can supercharge productivity, and practical insights for solopreneurs and founders curious about leveraging automation for scale. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) Transitioning from Teamwork to AI Entrepreneurship (04:01) Rapid AI Prototyping Strategy (08:40) Specialized vs. General AI Agents (10:25) Automating Marketing with Limited Coding (13:38) Embrace AI Agents' Autonomy (19:09) AI Directories Enhance Contextual Accuracy (22:36) LLMs Prefer Directories Over Blog Posts (23:31) LLMs and Directory Discovery (28:36) Reddit Manipulation Exploits Google's Search Algorithm (30:42) Elon Musk Boosts X Account (34:36) AI Progress Hindered by Infrastructure Constraints (39:11) Limit Screen Time for Balance (42:11) Leveraging AI for Business Innovation (43:07) Weekly Idea Generation Strategy — Mentions: John Rush: https://www.linkedin.com/in/johnrushx/ Unicorn Platform: https://unicornplatform.com/ Grok: https://x.ai/ Replit: https://replit.com/ Cursor: https://cursor.com/en Lindy: https://www.lindy.ai/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Episode 65: What’s actually coming next in AI, and how will it transform the fundamental infrastructure we rely on every day? Matt Wolfe (https://x.com/mreflow) sits down with DJ Sampath (https://x.com/djsampath), Senior Vice President of AI Products at Cisco, for a deep dive into the AI-powered future of networking, security, and the enterprise. In this episode, DJ Sampath—former CEO and founder of Armorblox, now leading Cisco’s AI product division—shares an exclusive look at Cisco’s new AI Canvas platform: a generative UI that enables seamless collaboration between humans and AI agents for real-time, intelligent problem solving. Matt and DJ pull back the curtain on how Cisco is modernizing the internet’s backbone, why the enterprise is ground zero for AI-enabled transformation, and the critical new challenges of AI security as agents multiply by the billions. If you want to understand what’s really next in enterprise AI—and how it connects to your own experience as a consumer—don’t miss this fascinating, forward-looking conversation. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) AI Innovations with Cisco's DJ Sampath (06:06) Enterprises Adopting AI Revolution (09:09) Integrated Cisco Product Connectivity (11:08) AI Surprises: Creativity Unleashed (14:57) Embrace AI for Job Security (16:36) AI Revolutionizes Research Efficiency — Mentions: Want 17 pages of Matt's favorite AI Tools? Get it here: https://clickhubspot.com/vwo DJ Sampath: https://www.linkedin.com/in/djsampath/ Cisco: https://www.cisco.com/ Armorblox: https://www.cisco.com/site/us/en/products/security/secure-email/armorblox/index.html AI Canvas: https://newsroom.cisco.com/c/r/newsroom/en/us/a/y2025/m06/announcing-cisco-ai-canvas-revolutionizing-it-with-agenticops.html — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Episode 64: What if you could hire an AI intern to handle your meetings, emails, CRM, and even negotiate refunds over the phone? Nathan Lands (https://x.com/NathanLands) is joined by Flo Crivello (https://x.com/Altimor), founder of Lindy AI, a leading AI agent platform in Silicon Valley. In this episode, Flo gives a revealing look into how Lindy’s AI agents are already replacing entire teams in startups by automating sales outreach, executive assistance, scheduling, meeting notes, CRM, recruiting, and even handling live phone calls and negotiations. Watch live demos, discover the smartest use cases, see how AI agents collaborate, and learn how you can start leveraging these capabilities in your own business. Plus, Flo opens up about where work and productivity are headed as AI interns get smarter and more independent. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) AI As Versatile Digital Interns (06:04) Calendar Management Preferences (07:34) Automated Meeting Summary Prompt (11:36) AI-Driven Decision Workflow (13:15) AI Filters Sponsorship Emails (18:02) AI Memory and Meeting Transcription (20:43) Use Examples for Better Prompts (25:07) AI Conversations: A Unique Era (26:57) Flight Canceled, Unexpected Refund (30:00) Friday Phone Check-Ins with Elon Lindy (34:15) Deepfakes Overblown, Future of Work (37:51) The Unknowable Future Beyond Singularity (38:29) Post-Work Utopia vs. Tech-Dystopia — Mentions: Want the ultimate guide on AI Agents? Get it here: https://clickhubspot.com/efh Flo Crivello: https://www.linkedin.com/in/florentcrivello/ Lindy: https://www.lindy.ai/ Claude: https://claude.ai/ Greg Isenberg’s interview with Flo: https://podcasts.apple.com/mx/podcast/i-built-a-team-of-ai-agents-that-grow-my-business-24-7-full-demo/id1593424985?i=1000703493519 Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Episode 63: What if you could turn your idea into a fully working app—just by describing it in plain English? Matt Wolfe (https://x.com/mreflow) sits down with Anton Osika (https://x.com/antonosika), CEO of Lovable, a revolutionary platform that lets anyone build and launch software using AI—no code or development team required. In this episode, Anton gives a live demo of Lovable, reveals how creators of all ages—including kids and solo founders—are launching real businesses in hours, and dives into how AI-powered platforms like Lovable will change the future of entrepreneurship, creativity, and even move us closer to AGI. If you’re a builder, maker, or curious about the next frontier in software creation, this conversation will reshape how you think about launching your next product. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) AI-Powered Code Revolution (04:21) Engineers as Problem Translators (07:50) Supabase Integration Simplifies Startups (10:49) Enhancing Design and Collaboration (16:46) Intuitive AI Interface Development (19:31) AI Empowering Solo Entrepreneurs (22:40) Future of Software Development: Automation Impact (24:18) Lovable App — Mentions: Want better prompts? Get our guide to Advanced Prompt Engineering: https://clickhubspot.com/wbo Anton Osika: https://www.linkedin.com/in/antonosika/ Lovable: https://lovable.dev/ Supabase: https://supabase.com/ Claude: https://claude.ai/ Gemini: https://gemini.google.com/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Episode 62: Could an AI that knows everything about your health help you live to an extreme age? Nathan Lands (https://x.com/NathanLands) sits down with Max Marchione (https://x.com/maxmarchione), founder of Superpower, to explore the future of AI-powered longevity. In this episode, Nathan and Max dive deep into how artificial intelligence is transforming the field of medicine—making personal health tracking, diagnostics, and preventative care more accessible than ever. Max explains why he believes everyone will soon have an AI doctor more knowledgeable than any human, how Superpower integrates wearables and biomarker data into actionable protocols, and why supplements might be overrated, even if he still takes dozens each day. If you want to live longer, thrive in the age of AI, and get practical longevity tips, you won’t want to miss this conversation. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) AI Doctors are the Future (05:44) Comprehensive Health Data Analysis (08:04) Closing Healthcare Gaps with AI (11:58) Technology's Role in Medical Knowledge (12:40) Preferring Doctors Over AI (16:56) Supplements: Not All Beneficial? (19:30) Trial Data Gathering Sleep Devices (24:23) Impending Cyborg Reality (25:28) Focus on People, Not Skills (28:21) Discovering Real-World Potential — Mentions: Want Matt's favorite AI Tools? Get it here: https://clickhubspot.com/klw Max Marchione: https://www.maxmarchione.com/ superpower: https://superpower.com/ Bryan Johnson: https://blueprint.bryanjohnson.com/ ChatGPT: https://chatgpt.com/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Episode 61: What will the next generation of AI-powered PCs mean for your everyday computing—and how will features like on-device AI, privacy controls, and new processors transform our digital lives? Matt Wolfe (https://x.com/mreflow) is  joined by Pavan Davuluri (https://x.com/pavandavuluri), Corporate Vice President of Windows and Devices at Microsoft, who’s leading the charge on bringing AI to mainstream computers. In this episode of The Next Wave, Matt dives deep with Pavan into the world of AI PCs, exploring how specialized hardware like NPUs (Neural Processing Units) make AI more accessible and affordable. They break down the difference between CPUs, GPUs, and NPUs, and discuss game-changing Windows features like Recall—digging into the privacy safeguards and how AI can now run locally on your device. Plus, you’ll hear Satya Nadella (https://x.com/satyanadella), Microsoft’s CEO, share his vision for how agentic AI could revolutionize healthcare and what the future holds for AI-powered Windows experiences. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) NPUs: The Third Processor Revolution (05:41) NPU Efficiency in AI Devices (09:31) Windows Empowering Users Faster (13:00) Evolving Windows Ecosystem Opportunities (13:49) AI Enhancing M365 Copilot Research (15:43) Satya Nadella On AI and Healthcare — Mentions: Want the ultimate guide to Advanced Prompt Engineering? Get it here: https://clickhubspot.com/wbv Pavan Davuluri: https://www.linkedin.com/in/pavand/ Satya Nadella: https://www.linkedin.com/in/satyanadella/ Microsoft: https://www.microsoft.com/ Microsoft 365: https://www.microsoft365.com/ Microsoft Recall https://learn.microsoft.com/en-us/windows/ai/recall/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Episode 60: Can you really build an $8 billion SaaS startup by yourself using AI agents? Nathan Lands (https://x.com/NathanLands) sits down with Matan Grinberg (https://x.com/matansf), a physicist, AI founder, and creator of Factory AI—one of Silicon Valley’s best-kept secrets. Matan has published papers alongside luminaries and built a company trusted by top VCs and tech insiders. In this episode, Nathan and Matan dive deep into the power and practicality of Factory AI—an agentic software platform that allows anyone to build full-featured SaaS applications using only natural language. After years of focusing on large enterprise clients and remaining under the radar, Factory AI is now opening up to everyone and revealing what’s possible when state-of-the-art “droids” (purpose-built AI agents) collaborate to automate the entire software development lifecycle. Watch them attempt to build a DocuSign competitor in minutes live on the show, and explore how AI is changing the future of engineering, entrepreneurship, and creative problem-solving. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) Enterprise-Focused Product Expansion (05:45) Engineering Task Automation Tools (07:01) Quick Project Setup Outline (10:43) AI Revolutionizing Software Development (14:29) Customer-Centric Problem Solving (18:10) Progress Through Efficiency Improvements (19:22) Agency: The New Success Metric (24:54) Expanding Product to Small Teams (25:38) Unified Platform for Software Development (30:44) Importance of Foundational Knowledge (33:55) Technology: Rise, Apex, and Decline (35:40) Future Technology Beyond Smartphones — Mentions: Want the ultimate guide to use Gemini's game-changing features? Get it here: https://clickhubspot.com/wdn Promo link for 14 day free trial w 10M extra free tokens: LINK Matt Grinberg: https://www.linkedin.com/in/matan-grinberg/ Factory: https://www.factory.ai/ Docusign: https://www.docusign.com/ Shaun Maguire: https://x.com/shaunmmaguire Sequoia: https://www.sequoiacap.com/ Datadog: https://www.datadoghq.com/ Sentry: https://sentry.io/ Perplexity: https://www.perplexity.ai/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Episode 59: Can artificial intelligence accurately predict the next billion-dollar startup? Matt Wolfe (https://x.com/mreflow) and Nathan Lands (https://x.com/NathanLands) are joined by Jager McConnell (https://www.linkedin.com/in/jager/), CEO of Crunchbase and a leading product and data innovator in the tech and investment landscape. In this episode, the hosts dive deep into how Crunchbase has evolved into an AI-powered platform for investors, sales teams, job seekers, and anyone looking to get ahead in the startup ecosystem. Jager shares details on Crunchbase’s cutting-edge prediction engine, which uses proprietary data, AI, and machine learning to forecast company fundraising, acquisitions, growth, and more. Find out how data signals can reveal when companies are preparing to raise rounds, how sales teams and investors can identify trends before the crowd, and why democratizing predictive analytics might reshape the entire investing world. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) AI-Driven Corporate Prediction Engine (03:43) Predicting Company Fundraising Timelines (06:50) Predictive Accuracy in Fundraising (11:15) API Prediction Score Integration (12:23) Programmatic Insights with Crunchbase (15:42) User Data to Investment Shift (20:58) Future AI Industry Heat Score (23:38) AI-Driven Business Workflow Evolution (27:20) AI-Driven Sales Conversations (29:41) Crunchbase Trends and Rankings (31:53) Podcast Appreciation and Subscription Invitation — Mentions: Want to create your own AI Agents? Get the playbook here: https://clickhubspot.com/dkc Jager McConnell: https://www.crunchbase.com/person/jager-mcconnell Crunchbase: https://www.crunchbase.com/ TensorFlow: https://www.tensorflow.org/ Replit: https://replit.com/ Cursor: https://www.cursor.com/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Episode 58: What does the future of shopping look like as artificial intelligence weaves itself deeper into how we buy and sell online? Nathan Lands (https://x.com/NathanLands) sits down with Ajay Bam (https://www.linkedin.com/in/ajaybam), CEO of Vyrill—a Silicon Valley startup revolutionizing shoppable video—to reveal the seismic changes AI is bringing to e-commerce, social discovery, influencer marketing, and everything in between. In this episode, Nathan and Ajay uncover how Gen Z and beyond are shopping via authentic short-form videos, the power shift from mega-influencers to everyday creators, and how AI-driven platforms like Vyrill are making it possible to instantly search inside videos for the exact info you need before buying. Ajay shares real-world examples of brands doubling sales by making their video content searchable—and why the brands who nail video trust will dominate the next wave of e-commerce. They also discuss what ChatGPT-powered shopping means for traditional giants like Amazon, and break down actionable strategies for businesses and creators to thrive in this new era. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) AI Revolutionizing Shopping Experience (03:15) Authenticity Outshines Celebrity Endorsements (09:21) Video Search and Personalization Challenges (11:42) Integrate Social Videos on E-commerce (14:43) Comprehensive Video Content Searchability (16:35) Boost E-commerce with Integrated Videos (21:57) Japan: Automated Shopping Concept (25:03) Video Demographic Analysis Tool (29:05) E-commerce Video Content Solutions (30:20) Gemini 2.5 Promotion Idea (33:22) Emphasizing AI Training and Tools (35:50) Explore Vyrill.com on LinkedIn — Mentions: Want Matt's favorite AI tools? Get em' here: https://clickhubspot.com/twn Ajay Bam: https://www.vyrill.com/about Vyrill: https://www.vyrill.com/ Shopify: https://www.shopify.com/ Perplexity: https://www.perplexity.ai/ Gemini: https://gemini.google.com/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Episode 57: Can simply "Vibe coding" with AI really replace the need for deep code context when building real applications? Nathan Lands (https://x.com/NathanLands) is joined by Eric Provencher (https://x.com/pvncher), founder of Repo Prompt and an XR engineer at Unity, to reveal the secret AI prompt tool quietly powering Silicon Valley’s top engineers. This episode dives deep into why the current trend of "Vibe coding" with tools like Cursor often falls apart for complex tasks — and how Repo Prompt closes the gap by letting you build effective, highly targeted context for AI coding. Eric breaks down the philosophy behind contextual prompting, gives a live demo, and shares how Repo Prompt’s unique features like the context builder and codemaps give power-users real control over LLMs like Gemini and Claude. Beyond coding, they discuss implications for the future of engineering, learning, and the evolution of dev tools in the age of AI. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) Vibe Coding Myths Unveiled (03:15) Repo Navigation for Flutter Devs (06:37) Gemini 2.5 Extends Model Context (11:18) Automating File Rewrites with AI (15:33) The Next AI Wave (20:58) MCP: User-Customizable Tool Integration (23:53) Efficient AI Tool Integration (28:32) XR Interaction Toolkit Developer (31:01) AI's Impact on Coding Learning — Mentions: Want Matt's favorite Coding AI tools? Get em' here: https://clickhubspot.com/tbv Eric Provencher: https://www.linkedin.com/in/provencher/ Repo Prompt: https://repoprompt.com/ Unity: https://unity.com/ai Cursor: https://www.cursor.com/en Gemini: https://gemini.google.com/ Claude: https://claude.ai/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Interested in creating your own avatar just like Matt and Adam discuss in this episode? Get the complete guide here: ⁠https://clickhubspot.com/aft Episode 56: Is it possible to build a thriving content strategy—without ever stepping in front of a camera? Matt Wolfe (https://x.com/mreflow) is joined by guest Adam Biddlecombe (https://www.linkedin.com/in/adam-bidd/), founder of Mindstream, the daily AI newsletter now owned by HubSpot. Adam has rapidly grown his audience (especially on LinkedIn) while openly hating making videos. His solution? Becoming an expert in AI avatar tools to handle his video content creation. In this episode, Matt and Adam dive deep into the world of AI avatars: the tools, the workflow, the best approaches for maximizing quality, and how these avatars are powering everything from viral Instagram channels to hyper-personalized B2B outreach. Whether you’re camera-shy, looking to scale your personal brand, or curious about the ethical and business implications of AI-driven video, this is the ultimate guide to the current landscape (and what’s coming next) for AI videos—straight from the creators who use them every day. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) Name Changes and Synthesia's Evolution (05:30) Testing Avatar Models: Heygen Analysis (09:17) Instagram Enhances AI for Age Detection (10:59) Video Recording Challenges (14:53) AI Influencers: Expanding Industry Trends (18:54) Personalized AI Videos Boost Retention (19:43) AI-Driven Email Personalization Trends (25:19) Scamming Risks in Voice Tech (28:02) UGC Avatars for Advertising Innovation (32:13) Create Your Own Brand Mascot (33:03) Brand-Interactive Avatars Revolution (38:59) Enhancing Efficiency with Proficient Editors (40:40) Challenges in Avatar Creation (42:56) Microphone Usage Guidelines — Mentions: Want to Create your own AI Avatars? Get the guide here: https://clickhubspot.com/aft Adam Biddlecombe: https://www.linkedin.com/in/adam-bidd/ Mindstream: https://www.mindstream.news/ Synthesia: https://www.synthesia.io/ HeyGen: https://www.heygen.com/ Clay: https://www.clay.com/ Wonder Studio: https://wonderdynamics.com/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano

Episode 55: Confused about all the new OpenAI model names like 4.5, 4.1, o3, 04-mini, and the new “memory” feature? Matt Wolfe (https://x.com/mreflow) and Nathan Lands (https://x.com/NathanLands) are here to demystify the whirlwind of recent ChatGPT updates so you know exactly what matters and how to use the smartest AI for your needs. In this episode, Matt and Nathan break down the latest OpenAI announcements—what the new “memory” feature actually does, how it could make ChatGPT your most personal assistant, and how each of the new models stacks up. They dissect the confusing model lineup, explain what’s getting sunset, reveal how to match the right model to your workflow (from writing to coding), and discuss rumors of OpenAI’s potential entry into social media. By the end, you'll know which model is “dumbest to smartest,” what’s coming next, and how these rapid-fire advances might reshape tech and business faster than anyone expected. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) Demystifying OpenAI's Recent Launches (08:51) Personalized Social Network Plans (11:02) GPT5 Delay and Concerns (15:00) SWE Bench and External Comparisons (16:12) Gemini 2.5 Preferred for Coding (22:03) Startup's User Surge Stuns Silicon Valley (23:57) AI Advances in Brainstorming (28:54) Ranking AI Models by Capability (31:05) Advanced AI Models Overview (35:13) Sam Altman on OpenAI's Future Lead (36:23) OpenAI's Context Window Updates — Mentions: OpenAI Reasoning Models: https://platform.openai.com/docs/guides/reasoning?api-mode=responses Gemini 2.5: https://deepmind.google/technologies/gemini/pro/ Claude: https://claude.ai/ Midjourney v7: https://www.midjourney.com/updates/v7-alpha Sam Altman at TED 2025: https://www.ted.com/talks/sam_altman_openai_s_sam_altman_talks_chatgpt_ai_agents_and_superintelligence_live_at_ted2025?language=en/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt’s Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano