DiscoverOutbound Kitchen - Sales Podcast (Ex SDR Game)[GREATEST HITS] 29: How This BDR Got 260% of her Quota and Rookie of the Quarter in Q1 (Top SDR Strategy): no sequences, and no cold emails - Holly Allen, BDR at Deel
[GREATEST HITS] 29: How This BDR Got 260% of her Quota and Rookie of the Quarter in Q1 (Top SDR Strategy): no sequences, and no cold emails - Holly Allen, BDR at Deel

[GREATEST HITS] 29: How This BDR Got 260% of her Quota and Rookie of the Quarter in Q1 (Top SDR Strategy): no sequences, and no cold emails - Holly Allen, BDR at Deel

Update: 2024-04-28
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Description

3 takeaways from this episode:



  • Social selling: using voice notes, and videos

  • Social selling with different buyer personas than sales and marketing leaders

  • How to overcome the fear of cold calling



For more prospecting and sales development tips, join 2,611 SDRs getting the newsletter here: ⁠⁠⁠⁠https://sdrgame.substack.com/⁠⁠⁠⁠



Welcome to Episode 28, where we immerse ourselves in the world of a top-performing BDR, Holly Allen of Deel.


She exceeded her target by 260%, got the 'Rookie of the Quarter', and 'Influencer' awards all in Q1.


Join us as we deep dive into:



  • Dropping sequences and emails for LinkedIn, voice notes, and cold calling

  • Targeting new accounts

  • LinkedIn Sales Navigator lists

  • Prospecting triggers

  • Video prospecting

  • Follow-ups

  • Cold calling: Overcoming fears, effective end-call strategies, and time management




(0:00 ) Top BDR at Deel


(2:07 ) No sequence, and no emails


(4:52 ) Why Social selling


(7:43 ) How to go after a new account


(9:27 ) LinkedIn Sales Navigator lists


(10:53 ) Triggers for prospecting


(13:34 ) LinkedIn voice note


(17:47 ) Voice note and a message?


(19:19 ) Follow up after the voice note


(20:14 ) Video prospecting


(23:29 ) Multithreading


(24:18 ) Cold calling


(30:07 ) End of a cold call


(30:39 ) How to manage your time with social selling and cold calling


(32:01 ) How to overcome the fear of cold calling


(34:18 ) Social selling with CFOs and HR leaders


(36:39 ) Favorite tool for prospecting on LinkedIn


(37:14 ) Favorite resource to grow as an SDR


(38:22 ) Advice for new SDRs




Follow Holly: ⁠⁠⁠


LinkedIn ⁠https://www.linkedin.com/in/hollyallen1/⁠



Follow me on LinkedIn: ⁠⁠⁠⁠https://www.linkedin.com/in/elriclegloire/⁠



Get full access to Outbound Kitchen at outboundkitchen.substack.com/subscribe
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[GREATEST HITS] 29: How This BDR Got 260% of her Quota and Rookie of the Quarter in Q1 (Top SDR Strategy): no sequences, and no cold emails - Holly Allen, BDR at Deel

[GREATEST HITS] 29: How This BDR Got 260% of her Quota and Rookie of the Quarter in Q1 (Top SDR Strategy): no sequences, and no cold emails - Holly Allen, BDR at Deel

Elric Legloire - Outbound Chef