14. How to Make a Book Keep on Selling – In Conversation With... Tina Quick
Update: 2021-10-06
Description
In this episode, Jo talks to the author of one of Summertime Publishing's most consistent seller in their Expat Bookshop: The Global Nomad's Guide to University Transition.
Jo says that 'no other' book in her publishing house has sold so well for so many years, now going on 12 years, as it helps Third-Culture Kids & international students transition to university in their 'home' countries.
Tina tells all about how she found a niche market for her book and continued to engage with her audience to generate consistent sales for her book.
Tina's three main reasons for success are:
- The book addressed an unmet, ongoing need
- Personal experience & passion the subject
- Analysis of the community – who, what, where
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