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187. The Art of Event Marketing & Nightlife Strategy

187. The Art of Event Marketing & Nightlife Strategy

Update: 2025-06-13

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How do you create a thriving venue in a competitive market? In this episode of The Marketing Madmen, Nick Constantino sits down with Kelly Campbell and Michaela Palevic of Westside Motor Lounge to discuss event marketing, sponsorship strategies, and how to evolve nightlife experiences for modern audiences. They dive into collaborative promotions, engaging activations, and the future of live music and social culture in Atlanta.

#MarketingMadmen #WestsideMotorLounge #EventMarketing #NightlifeStrategy #AtlantaNightlife #LiveMusic #BrandPartnerships #Sponsorships #VinylCulture

patreon.com/TheMarketingMadMen: https://www.nick-constantino.com/

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187. The Art of Event Marketing & Nightlife Strategy

187. The Art of Event Marketing & Nightlife Strategy

NICK CONSTANTINO