2025 April - Selling Consistency
Update: 2025-04-25
Description
As a media sales professional we sometimes have to have tough conversations with our clients. This one might be the most important for both of you, convincing them to use the correct level of spending to produce the most impact for their business.
We also look at a new study that proves once again that radio sells cars.
Links from the newsletter version:
Twitter Post Examining 2024 Car Sponsors
Media Audit Study of NYC Radio Listeners Car Buying Plans
#NASCAR
#Sales
#Media
#Radio
#Advertising
#Sports
#Marketing
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