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Change doesn’t fail because the plan was weak; it fails because people didn’t believe, didn’t feel safe, or didn’t see themselves in the outcome. We sit down with communications strategist Lana North to explore how leaders can make transformation stick by swapping one-way announcements for human, two-way dialogue that creates ownership. From the first awkward moment of telling your team “something’s changing” to the steady work of involving them in shaping the path, Lana shares the practical moves that turn resistors into advocates and initiatives into embedded behaviours.

We dig into the mechanics of sustainable change (benefits realised long after the project team has packed up) and why authenticity is the quiet lever that makes messages land. Lana breaks down change fatigue with rare clarity, separating saturation (too much at once) from overwhelm (too much for too long), and explains how these forces collide to create a dead zone where nothing sticks. Her prescription is candid and actionable: map the full change load, create psychological safety for honest signals, and have the mature portfolio conversation that pauses, sequences, or stops work so people can succeed. Along the way, we talk about mindset before method, the power of a leader’s genuine voice, and a simple shift "communicate to involve, not to tell" that can transform engagement overnight.

If you’re leading through uncertainty and want change that lasts, this conversation offers clear next steps and the confidence to act.

Remember to subscribe for more practical leadership insights, share this with a colleague who’s navigating transformation, and leave a review with the one shift you’ll try this week. The more we share, the more we can make a ripple of impact.

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I am a Confidence and Impact Coach for leaders, Organisational Development Consultant and independent Leadership Circle Profile® Certified Practitioner. Information shared about this tool is courtesy of Leadership Circle®, all rights reserved. www.leadershipcircle.com