DiscoverSeriously in Business: Brand + Design, Marketing and Business226: Still Don’t Know What Your Brand Should Look Like? Start With A Pinterest Moodboard
226: Still Don’t Know What Your Brand Should Look Like? Start With A Pinterest Moodboard

226: Still Don’t Know What Your Brand Should Look Like? Start With A Pinterest Moodboard

Update: 2025-08-11
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If you’ve ever opened Pinterest for brand inspiration and ended up lost in a rabbit hole of pretty-but-useless pins… you’re not alone.

In this episode (Part 2 of my Build Brand Method series), I’m showing you exactly how to use Pinterest strategically to create a mood board that actually helps you design your brand.

Whether you’ve never thought of using Pinterest for branding OR you’ve tried but felt overwhelmed, I’ll walk you through:

  • The 3 biggest mistakes people make when pinning for brand inspiration
  • Search terms that will give you way better results
  • How to spot patterns that will clarify your brand’s colours, fonts, and style
  • Why “vibe” images aren’t enough (and what to pin instead)
  • How to use AI tools to spark even more inspiration

PLUS, I’m sharing a free masterclass to help you design a brand that actually reflects your expertise and attracts your dream audience.

Get your free ticket to the Design Masterclass 👉 www.whitedeer.com.au/designmasterclass

Intro 0:00
Unlock your aesthetic 1:56
Pinterest isn't enough 2:33
Mistake 1 4:32
Mistake 2 5:34
Mistake 3 6:34
Let me help you 8:34
Bonus tip 9:48

Watch on YouTube: https://youtu.be/VSPF2pYjxhI
Read on the Blog: https://whitedeer.com.au/ep226/

WORK WITH JACQUI:
// DIY Design My Biz: The best course for business owners DIYing their own brand and graphics in Canva. Learn more: https://whitedeer.com.au/diy-dmb
// The Co+Creation Design Club: Design WITH the help of a professional designer in this high-touch coaching space: https://whitedeer.com.au/designclub
// Design Studio: If you’re after fully done-for-you design services my studio team can help! https://whitedeer.com.au/designstudio

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226: Still Don’t Know What Your Brand Should Look Like? Start With A Pinterest Moodboard

226: Still Don’t Know What Your Brand Should Look Like? Start With A Pinterest Moodboard

Jacqui Naunton, White Deer