25: How to deal with the 4 types of customer
Update: 2020-02-20
Description
You will, I am sure, already have dealt with all “types” of people - your customers, or potential customers. To be able to create a strategy and system for selling, we need to be able to plan accordingly. It is not feasible to plan for every single customer, so to help us, we can categorise them and create a strategy for each.
To that end, I am proposing four types of customer as follows.
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