DiscoverCreator Science#260: Detailed Breakdown: Our First Offline Event (And What We’ll Do Differently Next Time)
#260: Detailed Breakdown: Our First Offline Event (And What We’ll Do Differently Next Time)

#260: Detailed Breakdown: Our First Offline Event (And What We’ll Do Differently Next Time)

Update: 2025-06-24
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Welcome back to Creator Science! In this special “Offline Recap” episode, host Jay Clouse takes us behind the scenes of The Lab’s very first in-person event—now officially dubbed “Lab Offline.” After years of thriving as an online community, this was a bold experiment to bring members together face-to-face in Boise, Idaho.


Jay walks us through every step—how he chose the event style based on direct member feedback, the unexpected venue logistics (including a nerve-wracking run-in with a $43,000 hotel contract), the financial ups and downs, and the nuts and bolts of thoughtful event design. He shares candid lessons on budgeting, planning, creating meaningful connections, and gathering feedback, with plenty of wins and a few honest hiccups along the way.


You’ll hear what made the event unforgettable for attendees, the feedback that will shape future editions, and Jay’s vision for making these gatherings a cornerstone of the Creator Science community. Whether you’re curious about community building, event planning, or just want inspiration for creating deeper connections in your own work, you’ll find a treasure trove of insights in this episode. So sit back and enjoy this honest, insightful look inside the evolution of Creator Science’s Lab Offline experience!


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⁠⁠⁠⁠⁠⁠Full transcript and show notes⁠⁠⁠⁠⁠⁠


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TIMESTAMPS


00:00 Event Planning Success Breakdown


05:28 Event Duration and Attendance Insights


07:11 Understanding Event Cost Drivers


10:13 Negotiating Group Hotel Rates


16:21 Last-Minute Event Adjustments Summary


18:32 Learning from Event Expenses


21:31 Event Planning for Meaningful Gatherings


26:46 Business Event: Sharing & Mastermind Activities


28:06 Facilitating Collaborative Interactions


33:16 Event Preparation and Dietary Feedback


37:25 "Event Planning Improvements"


40:08 Event Planning: Duration and Logistics


42:38 Event Prep: Lessons Learned


45:53 International Community Event Plans


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RECOMMENDED NEXT EPISODE


⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#221: Ryan Hawk – Anatomy of a $12,500 membership earning $400,000+ per year


⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#232: Dan Andrews – Secrets of building a 1300-member, international community (with in-person events)


⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#248: Justin Moore - Lessons from hosting his first 3-day event


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WHEN YOU'RE READY


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#260: Detailed Breakdown: Our First Offline Event (And What We’ll Do Differently Next Time)

#260: Detailed Breakdown: Our First Offline Event (And What We’ll Do Differently Next Time)

Jay Clouse