In this episode of Biz Thrive, we explore the 2010 Deepwater Horizon disaster and the crisis management lessons it offers. When BP faced the largest marine oil spill in history, their response wasn’t just about stopping the flow of oil—it was about managing public perception and accountability. Learn how BP’s mishandling of the crisis led to billions in losses and a damaged reputation, and why empathy and transparency are critical in any business emergency. Tune in to discover what you can do today to prepare for the unexpected.