In this episode, I sit down with Andy Storch to explore the power of personal branding in today’s workplace. We talk about how self-awareness, reputation, and intentional branding can shape your career—especially in a world where AI is changing the way we work. Andy reminds us that everyone already has a personal brand, whether we realize it or not, and that being intentional about how we show up can make all the difference. We also dive into how to highlight your work confidently (without feeling boastful) and why developing the human skills AI can’t replicate is more important than ever.

Some key takeaways from this episode:

• Personal branding is essential for career success.
• Self-awareness is the foundation for growth.
• Reputation is crucial in today's job market.
• Intentional branding can influence how others perceive you.
• Human skills will become more valuable as AI evolves.
• Feedback from others can help clarify your brand.
• Building relationships is key to career advancement.
• You should actively manage your personal brand.
• Social media, especially LinkedIn, is important for visibility.
• Investing in your brand is like saving for retirement.

Grab a copy of Andy's book Own your Brand, Own your Career here: https://amzn.to/4hLEKKN

Grab a copy of Own your Career, Own your Life here: https://amzn.to/47tx3FJ

Connect with Andy in LinkedIn: https://www.linkedin.com/in/andystorch/