If you’ve ever felt like your product should be flying off the shelves, but instead you're getting crickets... it might be because your audience just doesn’t get it yet.

Not because they’re dumb. Not because your product sucks. But because you're not articulating the outcome in a way that resonates with them.

In this episode, we’re digging into why it’s not enough to just talk about what your product is or even what it does. You’ve gotta get to the core of what your customer really wants, and communicate that in a way that matches how they think, not how you think.

We’ll talk about what that looks like in practice and how to adjust your messaging to connect faster, deeper, and better... because let’s face it, you don’t have forever to make the sale.

Here’s what we’ll cover in this episode:

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  The real reason your customers don’t convert right away (and how long you really have to make the sale)

  
  


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  How to dig into the outcome your customer actually wants

  
  


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  The power of “so that” and the secret of asking “why” five times

  
  


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  Why your content needs to say the same thing, just in different ways

  
  


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  How to ramp up your touch points using omni-channel marketing

  
  


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  When your customer is most engaged and why you need to go hard right then

  
  

 

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Links Mentioned

Full Show Notes

https://ecommercebadassery.com/340

 

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Learn With Me

Work with Me 1:1

https://ecommercebadassery.com/ecommerce-help/

https://ecommercebadassery.com/email-marketing/

 

Courses & Membership

https://ecommercebadassery.com/membership

https://ecommercebadassery.com/programs

 

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Let's Connect

Website: http://ecommercebadassery.com

Instagram: http://instagram.com/ecommercebadassery

Membership: http://ecommercebadassery.com/membership

 

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