#38: Are no-frills standalone accounts the new way to shop on Instagram?

Update: 2019-10-11

Description

This week we do an Instagram audit for @boardandtableco, a cheeseboard building business (yes, that's a thing, and yes you need it for your next event).

Plus we go deep on a new trend we're seeing on Instagram: standalone accounts for shopping that post only ecommerce images. If you've heard of @things.i.bought.and.liked, that's where we first saw the trend. Now @theskinnyconfidential is getting into the mix with @and.the.skinny.was.like so we're officially calling this a social media ~trend~.

>> Do you follow the accounts we talk about on this episode?

@boardandtableco @things.i.bought.and.liked @theskinnyconfidential @and.the.skinny.was.like @thing.rjs.likes @renttherunway_reviews @thingtesting @mariahklyons @personalpractice @weworewhat @rickeysisters @ecruz_n @maxbartick

>> Have a question about social and influencer marketing for us? Or want us to do an Instagram audit of your brand or company's account? DM @jdalfeen and @racheljosilver or email us at doyoufollowpodcast@gmail.com and let us know if you want to be kept anonymous or not!

Comments

In Channel

#56: Is Instagram the best way to buy a house?

2020-09-0326:01

#55: How do you build and maintain your network when you can’t do it in person?... Plus how can I monetize my unique skill site as a supplemental reve...

2020-08-2825:52

#54: How should I use Instagram Reels for my business?... Plus, how do I make sure people come to my virtual fundraiser event for my non-profit?

2020-08-2030:58

#53: Where should I build and cultivate an online community for my business?

2020-08-1330:40

#52: How @lovestoriestv grew their Instagram monthly video views from 50K to 3.5M+

2020-08-0641:22

#51: What social platforms are sparking the most joy in quarantine?

2020-05-1543:50

#50: How are influencers changing their content strategies in COVID-19 times?

2020-05-0132:54

#49: What social metrics should I be focusing on during COVID-19? Featuring Thomas Rankin, CEO & Co-Founder of Dash Hudson (@dashhudson)

2020-04-1037:26

#48: How should brands whose sales are being impacted by COVID-19 shift their marketing strategy? Featuring Rachel Tipograph (@racheltipograph), Found...

2020-04-1037:11

#47: Mollie Chen (@molliechen) , Brand Consultant, Angel Investor and Advisor

2020-02-0746:18

#46: How do I make a marketing strategy for a new vertical I’m launching within my business?

2020-01-3137:25

#45: Hallie Gould (@gouldhallie), Senior Editor at Byrdie

2020-01-1738:58

#44: Isadora Sales (@isadoruh), Social at Everlane

2020-01-0552:11

#43: Are brands now sponsoring your DMs? Plus... Away’s interesting choice to internally communicate via public Slack channels.

2019-12-1340:40

#42: How do I get an influencer to respond to my offer to give them a free product or service?

2019-12-1040:46

#41: How do I plan and execute a successful social media takeover?

2019-11-2130:18