DiscoverProduct Perspectives#45 Establishing a Successful Customer Education Program with Jasonda Desmond, Director of Operations @ Leah Chang Learning Group
#45 Establishing a Successful Customer Education Program with Jasonda Desmond, Director of Operations @ Leah Chang Learning Group

#45 Establishing a Successful Customer Education Program with Jasonda Desmond, Director of Operations @ Leah Chang Learning Group

Update: 2023-02-28
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My guest today is Jasonda Desmond who is the Director of Operations at Leah Chang Learning, a women-led digital learning agency. She has spent the last 10 years building and delivering outcomes-focused, scalable customer education programs for B2B SaaS products.


In this episode, we talk about how Customer education programs have become a key differentiator in the market, helping with sales, adoption and retention. We discuss how product and customer education teams can work together to develop strategies and provide resources for customers, as well as internal training and enablement. Whether you have a team in charge of customer education (or CE as Jasonda calls it) or you’re doing it yourself, this is a great episode to understand the value of those programs and think about them early on in the product lifecycle.




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#45 Establishing a Successful Customer Education Program with Jasonda Desmond, Director of Operations @ Leah Chang Learning Group

2023-02-2829:56

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#45 Establishing a Successful Customer Education Program with Jasonda Desmond, Director of Operations @ Leah Chang Learning Group

#45 Establishing a Successful Customer Education Program with Jasonda Desmond, Director of Operations @ Leah Chang Learning Group

Magali Pelissier