DiscoverHow To Be A Handmade Boss#75 - Instagram Reels That Sell: Step-by-Step for Handmade Sellers
#75 - Instagram Reels That Sell: Step-by-Step for Handmade Sellers

#75 - Instagram Reels That Sell: Step-by-Step for Handmade Sellers

Update: 2025-08-13
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If your Reels are getting crickets (or you’re too nervous to even post one 🫣), this episode is for you.


I’m walking you through my simple step-by-step Reels formula made specifically for handmade sellers - no dancing, no lip syncing, no pointing at floating bubbles. Just clear, doable tips to help you finally feel confident on camera and actually get your products seen 👀


Inside this episode:

✅ How to write a scroll-stopping hook

✅ What to film if you feel awkward or unsure

✅ Real-life examples for candles, jewellery, knitwear + more

✅ The part most people forget (and it’s costing them sales)

✅ How to film a Reel in 15 minutes or less - even if you’ve never done one before!


This is your plug-and-play Reels strategy to get seen by real buyers without spending a penny on ads 💸


So if you’re ready to grow your handmade business on Instagram and actually make sales from it - pop your headphones in and let’s go 🎧✨

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🎙 Welcome to the Handmade Bosses Podcast with Steph 👋

If you’re dreaming of starting your handmade business or knee-deep in Etsy listings and feeling stuck - you’re in the right place.

I’m Steph - handmade business coach, Etsy seller since 2016, and founder of Handmade Bosses. I help makers go from overwhelmed to consistent sales (yes, even if you’re just starting).

🛍 Learn how to:

• Start and grow on Etsy

• Turn browsers into buyers

• Master SEO, branding, pricing

• Find your niche and ideal customer

• Scale beyond Etsy to your own website

💸 I’ve helped thousands of makers build profitable 4 and 5-figure shops — and in this podcast, I’ll show you how too.

✨ Free starter resources: handmadebosses.com/freeresources

🎓 Deeper help? Explore the HBSA, the SMS & more: handmadebosses.com/paidresources

📅 Join our Facebook group for free workshops: facebook.com/groups/handmadebosses/events

📸 Follow us on Instagram for tips and inspo: instagram.com/handmadebosses


Hit follow, grab a brew, and let’s grow your handmade biz.

Love, Steph & Team HB xox

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#75 - Instagram Reels That Sell: Step-by-Step for Handmade Sellers

#75 - Instagram Reels That Sell: Step-by-Step for Handmade Sellers

Steph Cole-Lewis