DiscoverHow To Be A Handmade Boss#87 - Why Handmade Sellers Who Skip Email Marketing Leave Thousands on the Table
#87 - Why Handmade Sellers Who Skip Email Marketing Leave Thousands on the Table

#87 - Why Handmade Sellers Who Skip Email Marketing Leave Thousands on the Table

Update: 2025-11-05
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Imagine waking up to new orders before you’ve even posted on Instagram or checked your Etsy stats. Sounds dreamy, right? That’s exactly what happens when your emails do the work while you sleep.

In this episode, Steph dives into why skipping email marketing is one of the biggest (and most common) mistakes handmade sellers make and how even a list of 100 subscribers can become a steady income stream.

You’ll learn:
💌 The simple maths behind email ROI (and how it adds up fast)
📉 Why relying only on Etsy or Instagram is risky
🌟 The hidden benefits of email marketing no one talks about
💬 Real stories from makers who built small lists and saw huge results

By the end, you’ll see exactly why email isn’t just another task - it’s your secret sales system.

🎁 Don’t forget to grab your course mentioned in this episode: The Maker's List Kickstart Kit & Course
👉 https://www.handmadebosses.com/offers/KM79eUH7/checkout

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#87 - Why Handmade Sellers Who Skip Email Marketing Leave Thousands on the Table

#87 - Why Handmade Sellers Who Skip Email Marketing Leave Thousands on the Table

Steph Cole-Lewis