DiscoverSRE LIVE with Sergey Ross#79 How to Win the Content Treadmill Race - John Collins, Ramp
#79 How to Win the Content Treadmill Race - John Collins, Ramp

#79 How to Win the Content Treadmill Race - John Collins, Ramp

Update: 2020-11-09
Share

Description

Journalists make excellent content marketers because they already have the crucial skill of creating a large amount of quality content under pressure. 
But, John Collins, director of content at Intercom believes that quality, engagement and strategic thinking beat quantity any day. 
Tune in to learn:



  • how to optimize your content format for different consumer preferences

  • why 1 piece of thoughtful, engaging content is better than churning out 5 pieces a day

  • what kind of podcasts you can successfully launch right now


Mentions:
Inside Intercom podcast
Connect with John on Linkedin or Twitter

Comments 
In Channel
loading
00:00
00:00
1.0x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

#79 How to Win the Content Treadmill Race - John Collins, Ramp

#79 How to Win the Content Treadmill Race - John Collins, Ramp