DiscoverThe Millionaire Real Estate Agent | The MREA Podcast97. The Willy Wonka of Real Estate: Turn Your Sphere Into a Hyperlocal Powerhouse With Michael Martinetti
97. The Willy Wonka of Real Estate: Turn Your Sphere Into a Hyperlocal Powerhouse With Michael Martinetti

97. The Willy Wonka of Real Estate: Turn Your Sphere Into a Hyperlocal Powerhouse With Michael Martinetti

Update: 2025-08-25
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Watch the full episode on our new YouTube channel: youtube.com/@mreapodcast


Michael Martinetti proves you don’t need a huge market to build a $250M business—you just need to own your market completely. His turf? Seventeen thousand homes in a small New Jersey city. His mission? Be the mayor—figuratively and, when you hear him tell it, maybe even literally—of that town.


From selling candy in high school to dominating his local market, Michael mastered the art of being everywhere: social media posts four to five times a week, mailers six times a year, strategic billboards, hyper-local events, and a relentless 36-touch plan for his sphere. When his business hit a plateau, coaching helped him rebuild his systems and scale to new heights.


In this episode, Michael shares exactly how he built his empire so you can dominate your own backyard and turn a small area into a massive opportunity.


Resources:


Become your clients’ go-to Airbnb expert

Airbnb has launched a Real Estate Referral Program for agents just like you. When you refer clients to list their properties on Airbnb, you not only earn a referral fee, you also gain access to localized market data that helps you stand out in your market. It’s free to join, includes a quick-start webinar, and gives you real-time insights on booking trends in your area. It’s a win-win-win. Sign up at mreanotes.com/airbnb and don’t forget to mention you heard about it on the MREA Podcast.


Connect with Jason:


Produced by NOVA

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97. The Willy Wonka of Real Estate: Turn Your Sphere Into a Hyperlocal Powerhouse With Michael Martinetti

97. The Willy Wonka of Real Estate: Turn Your Sphere Into a Hyperlocal Powerhouse With Michael Martinetti

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