AMT協會-摘錄-ESG也可以用在行銷上? 了解ESG行銷規畫概念
Update: 2022-06-23
Description
過去ESG一詞在商業和投資領域刮起旋風,也是企業數位轉型必須考量到的議題。永續性不只是對地球、投資者重要,對於消費者來說,他們也開始重視起永續消費的概念,因此ESG也變成重要的行銷趨勢之一。那麼,做好ESG行銷可以為企業帶來什麼效果呢?
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