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Adventures in email marketing

Adventures in email marketing

Update: 2022-07-31

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Description

In this episode, Michelle and Olivia talk about all things email marketing. They discuss different strategies that have worked for them and what hasn't worked, as well as other topics like:

Olivia's strategy for reviving her list after taking a 2 YEAR break
How to get people on your list
How to choose a platform
Which metrics to track
Olivia's (somewhat) controversial daily email strategy
How to set up a "getting to know you" sequence
Batch creating vs writing in the moment
And more!

Other links in the episode:
ConvertKit
Freakonomics Podcast
https://www.thebluebellgroup.com
https://www.michellepontvert.com

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Adventures in email marketing

Adventures in email marketing

2022-07-3144:35

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Adventures in email marketing

Adventures in email marketing

Olivia Radcliffe & Michelle Pontvert