Ignoring 10,000 booing fans, collaborating with the replay center, and striving for perfection with Billy Kennedy, an NBA referee. What happens when you get a call wrong? And what's the difference between the trail, slot, and lead officials?

NEW BOOK ALERT!
You may be aware that I’ve written or co-written five business books, including The Power of Moments and Made to Stick. I’ve got a sixth book coming out in January called RESET: How to Change What’s Not Working. It’s a book intended to help you and your team get unstuck, to overcome the gravity of the way things have always worked. Learn more about the book or preorder it here.

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