Automation Isn’t Evil (It’s Just Misused)

Automation Isn’t Evil (It’s Just Misused)

Update: 2025-04-28
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Automation gets a bad rap—and frankly, it’s not fair. In this episode, Charlotte breaks down why the tool itself isn’t the problem… it’s how people use it. If you’ve ever felt torn between “doing it all manually” or sounding like a bot, this is your wake-up call to stop choosing between authentic and efficient—because you can (and should) have both.

In this episode, we cover:

•The difference between lazy automation vs respectful automation

•How to use automation without sounding like a robot

•Why manual lead gen keeps you small and inconsistent

•What smart systems can do for your energy, confidence, and growth

•The role of automation in lead generation that feels human

Respectful systems aren’t the enemy. They’re your edge.

✨ Feeling like this might be your moment? It is.

Check out kaffeen.co/llo and get your system in place before the 10th of May 2025.


Curious about one-to-one coaching? Submit an application here and we can chat about your business.

If you’re ready for more personalised support, I currently have space for five new one-to-one coaching clients.

It’s 11 hours of tailored coaching for £2,500, designed to help you build a marketing system that feels like you — no formulas, no pretending.

If you want to apply for one of these spots before we open it up more widely, you can do that here:

https://airtable.com/app28MNir9SrqMbbK/pagGT2MCWXEbrEUVH/form

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Automation Isn’t Evil (It’s Just Misused)

Automation Isn’t Evil (It’s Just Misused)

Charlotte Ellis Maldari