The Real Cost of Not Doing Lead Gen

The Real Cost of Not Doing Lead Gen

Update: 2025-04-21
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It’s not the price of tools or courses that holds most creative businesses back—it’s the hidden cost of not doing marketing at all. In this wake-up-call episode, Charlotte breaks down the real toll of ignoring lead gen: on your confidence, time, money, and mental bandwidth.

In this episode, we cover:

•Why “busy now” ≠ “booked later”

•The mental weight of inconsistent marketing

•What happens when referrals dry up

•How a simple system can protect your pipeline

•Why luck isn’t random—it’s generated by momentum


✨ Feeling like this might be your moment? It is.

Check out kaffeen.co/llo and get your system in place before the 10th of May 2025.



Curious about one-to-one coaching? Submit an application here and we can chat about your business.

If you’re ready for more personalised support, I currently have space for five new one-to-one coaching clients.

It’s 11 hours of tailored coaching for £2,500, designed to help you build a marketing system that feels like you — no formulas, no pretending.

If you want to apply for one of these spots before we open it up more widely, you can do that here:

https://airtable.com/app28MNir9SrqMbbK/pagGT2MCWXEbrEUVH/form

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The Real Cost of Not Doing Lead Gen

The Real Cost of Not Doing Lead Gen

Charlotte Ellis Maldari