B2B Writing Institute: The Origin Story
The origin story of the B2B Writing Institute.
We look at three guiding principals of the institute:
MULTI-TRACK WRITING CAREERS
...And we hear how these principals will play out in the first year of B2BWI.
We also learn more about the founder, Sarah Greesonbach, and the first B2B Craftworks guest, Michele Linn from Mantis Research.
Support the show (http://www.B2BWritingInstitute.com)