Better MarTech Starts with Better Experiments

Update: 2025-06-17

Description

Most martech stacks don’t break—they bloat. In this interview, Ana Mourão shares how to untangle messy stacks with clear thinking, smart experiments, and data strategies that actually serve people.

SHOWPAGE: https://www.ninjacat.io/blog/wgm-podcast-better-martech-starts-with-better-experiments

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Better MarTech Starts with Better Experiments

#box-pro-ellipsis-175906970384187{-webkit-line-clamp:2;}Better MarTech Starts with Better Experiments

Better MarTech Starts with Better Experiments

NinjaCat

Better MarTech Starts with Better Experiments