Build an Offer Suite that Retains Customers and Increases Revenue
Description
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They’re asking questions about your other offers…
They've reached their initial goals…
They’re raving about their experience…
These are just a few of the signs that a client (or customer!) is ready for the “next steps” with you.
And this is why you must have a strategic offer in place for them. Trust me, you’ll not only retain their business but also deepen your relationship with them, helping them solve bigger problems.
In this episode, you’ll learn how to create offers based on testing and data, Enhancing customer experience through a defined client journey, and maximize your lifetime value (LTV) through strategic offers.
Click play to hear all of this and…
(00:00:00 ) The concept of a client continuum and its importance for business success.
(00:00:43 ) My first digital offer and how it fit with my others at the time.
(00:02:38 ) Why having a client continuum is crucial for retaining customers and increasing revenue.
(00:05:25 ) The benefits of having a strategic “next step” for your clients.
(00:06:27 ) How a clear path improves customer experience and engagement.
(00:06:27 ) The importance of increasing your LTV (lifetime value) and how to do it.
(00:07:25 ) How a well-defined client continuum can differentiate your business from competitors.
(00:08:20 ) Steps to define your ideal client's journey.
(00:09:14 ) Tips for implementing a client continuum for your business.
(00:13:26 ) Strategies to create easy transitions for clients to upgrade within the continuum.
(00:14:21 ) Signs that indicate when a client is ready for a higher-tier offer.
(00:17:20 ) Your action step to complete after you listen to the episode.
Listen to Related Episodes:
- How to Create an UNFORGETTABLE Customer Experience
- Understanding and Increasing Your Customer LTV
- How to Build Long-Lasting Relationships in Business
For full show notes, visit jasminestar.com/podcast/episode488