DiscoverGrowthitectBuilding A Business Development Playbook (with Lori Beppu and Glen Cordova of BMA Architects)
Building A Business Development Playbook (with Lori Beppu and Glen Cordova of BMA Architects)

Building A Business Development Playbook (with Lori Beppu and Glen Cordova of BMA Architects)

Update: 2024-12-04
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#17: Lori Beppu and Glen Cordova of BMA Architects join me to dive into the intricacies of networking, business development, and their journey as new partners in a high-end residential architecture firm. Listen as we explore effective strategies for client acquisition, relationship building, and maintaining exclusivity in a competitive market.


→ Are live events a good way to identify potential contractors and partners?

→ What are the best practices for maintaining relationships with partners and staying top-of-mind for referrals?

→ Why creating a waitlist for their high-demand projects might be the best move

→ Leveraging social media platforms like Instagram to attract clients and the calls to action to include

→ The techniques to reduce friction in business processes and streamline client interactions

→ Why is qualifying potential clients through contact forms a crucial step in managing resources efficiently?

→ How can educating potential clients on the architecture process improve client relationships and project outcomes?

→ Why engaging with luxury realtors, interior designers, and attorneys is a key part of their relationship-building strategy?


(05:43 ) On the market shifting; including Miami rising and the Hamptons slowing down.

(07:12 ) The diverse architectural opportunities in Long Island and NYC

(11:31 ) Events organized for marketing efforts.

(14:04 ) Referrals, social media, and online publications.

(22:16 ) When qualified prospects become clients.

(25:37 ) How to use newsletters to prompt project collaborations with partners.

(29:05 ) Optimize contact forms to reduce friction and qualify leads.

(31:32 ) How to maintain contact with potential clients.

(34:33 ) Communicate needs clearly to gain more leads.

(36:19 ) The value of high-end residential architecture.

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Building A Business Development Playbook (with Lori Beppu and Glen Cordova of BMA Architects)

Building A Business Development Playbook (with Lori Beppu and Glen Cordova of BMA Architects)

Tyler Suomala