Building a brand against the odds

Update: 2015-02-06

Description

Lord Karan Bilimoria started and grew the Cobra Beer in a competitive market with 400 brands. His journey was highly innovative and rapidly growing when suddenly the company hit a speed bump! He has now rebuilt the brand within a large corporate environment and, having won many prizes, the company is now gaining market share. His talk is about how to take on the Goliaths in your industry and how to deal with the daily challenges while holding on to your vision and values.

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Building a brand against the odds

Katharine Price

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#box-pro-ellipsis-174149987431268{-webkit-line-clamp:2;}Building a brand against the odds

Building a brand against the odds

Katharine Price

Building a brand against the odds