Building a fitness brand and working with Jen Aniston! With Pvolve President Julie Cartwright
Update: 2025-07-02
Description
How do you build a wellness brand that’s personal, scalable—and clinically backed?In this episode of the builders podcast, Pvolve President Julie Cartwright joins John Busby to share how she helped transform a personal pain story into a global brand known for functional movement, patented equipment, and a hybrid membership model.Julie breaks down:
Business.com+ is a free membership program for SMBs that takes the pain out of choosing new business services with 1:1 help from an advisor + exclusive deals on the best solutions. 🚀 Sign up here: https://bit.ly/business-com-plus
💼 Explore Pvolve:
👉 https://www.pvolve.com/
👩💼 Connect with Julie Cartwright on LinkedIn:
👉 Julie Cartwright | LinkedIn
🔗 Resources Mentioned:
/ businessdotcomvideo https://www.business.com/business-plus/?utm_medium=audio&utm_source=podcast&utm_campaign=BDCPlusLaunch%3Futm_medium%3Daudio&utm_campaign=BDCPlusLaunch
Business.com+ is a free membership program for SMBs that takes the pain out of choosing new business services with 1:1 help from an advisor + exclusive deals on the best solutions.
🚀 Sign up here: https://www.business.com/business-plus/?utm_medium=audio&utm_source=podcast&utm_campaign=BDCPlusLaunch%3Futm_medium%3Daudio&utm_campaign=BDCPlusLaunch
- Why functional movement is disrupting fitness—and how it’s clinically proven
- How to blend digital and physical channels into one customer journey
- The challenges of scaling a franchise while building brand trust
- How Pvolve partnered with Jennifer Aniston—and what that really means
- Her advice for mid-career women wanting to step into executive roles
Business.com+ is a free membership program for SMBs that takes the pain out of choosing new business services with 1:1 help from an advisor + exclusive deals on the best solutions. 🚀 Sign up here: https://bit.ly/business-com-plus
💼 Explore Pvolve:
👉 https://www.pvolve.com/
👩💼 Connect with Julie Cartwright on LinkedIn:
👉 Julie Cartwright | LinkedIn
🔗 Resources Mentioned:
- Tally Health
- Hyperice Normatec
- Chief (executive network for women)
/ businessdotcomvideo https://www.business.com/business-plus/?utm_medium=audio&utm_source=podcast&utm_campaign=BDCPlusLaunch%3Futm_medium%3Daudio&utm_campaign=BDCPlusLaunch
Business.com+ is a free membership program for SMBs that takes the pain out of choosing new business services with 1:1 help from an advisor + exclusive deals on the best solutions.
🚀 Sign up here: https://www.business.com/business-plus/?utm_medium=audio&utm_source=podcast&utm_campaign=BDCPlusLaunch%3Futm_medium%3Daudio&utm_campaign=BDCPlusLaunch
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