VistaPrint EVP Emily Whittaker on Leadership, Innovation and Why Small Business Owners are Happy!
Update: 2025-08-05
Description
In this episode of the builders podcast with John Busby, you’ll meet Emily Whittaker — EVP of North America at VistaPrint. Emily shares what she’s learned in 15 years at the company, including how to foster innovation inside a now 25-year-old brand, the mindset behind today’s small business owners, and why she believes we’re all at “Day Zero” when it comes to AI.
In this episode, you’ll learn:
Thanks for listening — and if you loved this episode, send it to someone who’s building their own thing and needs a nudge to dream bigger. 🚀
🚀 Join business.com+: https://bit.ly/business-com-plus
Business.com+ is a free membership program for SMBs that takes the pain out of choosing new business services with 1:1 help from an advisor + exclusive deals on the best solutions.
🎧 Listen and subscribe to the builders Podcast:
https://plinkhq.com/i/1608075598?to=page
📺 Watch more from the builders podcast:
/businessdotcomvideo
https://www.business.com/business-plus/?utm_medium=audio&utm_source=podcast&utm_campaign=BDCPlusLaunch
In this episode, you’ll learn:
- Why 81% of small business owners say they’re happier working for themselves
- What small businesses are doing with AI — and where they still want a human touch
- How VistaPrint stays innovative by “making big feel small”
- Why “acting like an owner” is more than a motto — it’s a leadership unlock
- How to scale personalized marketing when time is tight and trust is everything
- Why your business card isn’t the first step anymore — and what is
- What it takes to go from imposter syndrome to leading the largest region at a global company
Thanks for listening — and if you loved this episode, send it to someone who’s building their own thing and needs a nudge to dream bigger. 🚀
🚀 Join business.com+: https://bit.ly/business-com-plus
Business.com+ is a free membership program for SMBs that takes the pain out of choosing new business services with 1:1 help from an advisor + exclusive deals on the best solutions.
🎧 Listen and subscribe to the builders Podcast:
https://plinkhq.com/i/1608075598?to=page
📺 Watch more from the builders podcast:
/businessdotcomvideo
https://www.business.com/business-plus/?utm_medium=audio&utm_source=podcast&utm_campaign=BDCPlusLaunch
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