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How to Deal With Burnout in Marketing 

What if we told you that over 80% of marketers are dealing with burnout, and more than half feel overwhelmed, emotionally exhausted or undervalued? In this episode, we’re talking about why creative fatigue is hitting so hard… and how to fight back.

The Tia Mia is a modern riff on the Mai Tai that swaps the classic dark rum float for mezcal espadín, giving it smoky depth alongside funky Jamaican rum. Created in 2010 by bartender Ivy Mix for Julie Reiner’s Hawaiian-inspired New York bar Lani Kai, the Tia Mia was Mix’s first cocktail to hit a menu. Though Lani Kai closed after two years, the drink lived on, later becoming a staple at Leyenda in Brooklyn and featured in Mix’s book Spirits of Latin America.  

Ingredients:

• 1 oz. mezcal espadín
• 1 oz. Jamaican rum
• 1/2 oz. orange curaçao
• 1/2 oz. orgeat
• 3/4 oz. fresh lime juice
• Garnish: mint sprig, lime wheel and edible orchid (optional)

Directions:

1. Add all ingredients into a shaker with ice and shake until well chilled.
2. Strain into a large rocks glass over crushed or pebbled ice.
3. Garnish with lime wheel, mint sprig and orchid (optional).

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Hosts: Rich Mackey & Catelin Drey
Producer: Zac Hazen

About Antidote 71: 
Think of us as your very own offsite, highly effective team of local marketing growth experts, from digital marketing to traditional (who you’d also happily grab a beer with). Antidote 71 is equal parts skill and personality. We’re super fun to hang out with (in our opinion) and exceptionally good at what we do. We love our work and care about the people we work with. 

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