Content Creation for the Medical Practice: Don't Be Boring
Description
First, a huge thank you to those of you who have contacted me to encourage me as I reboot and rebrand the Why Urology Podcast into Urological. Thank you so much for listening and for your ongoing support.
1. share information or solve a problem, 2. tell a story, 3 re-imagine content, 4. do one thing well, 5. keep a schedule.
These 5 things are the 5 principle ideas or concepts that I wrote for myself as a guide when creating content, whether it’s for education, information, marketing, or general engagement with my patients for my practice.
Don’t be boring. People get bored quickly. We all have limited time and attention spans shorter than a Goldfish, and we move on quickly when something is dull.
How to not be boring: 1. You do you, 2. be passionately curious, 3. pursue excellence, 4. share with others.
Thank you for listening.
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