Crafting Messages That Connect - Olga Andrienko, VP Brand Marketing Semrush
Update: 2024-11-14
Description
How do you transition from value-based to product-based messaging without losing your audience? SEMrush's Olga Andrienko reveals their proven three-stage marketing framework, shares how they achieved 300% above goal in their most successful campaign, and explains why B2B doesn't have to be boring.
Timestamps:
(00:00 ) - Balancing Value and Product Messaging(12:03 ) - Developing Unique Value-Based Messaging(15:55 ) - Successful Multi-Channel Paid Campaign Strategy(23:08 ) - The Future of Marketing and AI(37:42 ) - Deep Insights
Follow me on LinkedIn:
https://www.linkedin.com/in/oana-leonte/
Sign up to elevate your marketing with Unmtchd. :
www.theunmtchd.com
Comments
In Channel
Download from Google Play
Download from App Store
United States00:00
00:00
1.0x
