Creating Demand

Creating Demand

Update: 2024-09-02
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Description

Did you know that smart marketing decisions during a downturn can change your business forever?





During the Great Depression, Kellogg’s dominated the market with one bold move: they doubled down on their marketing budget when others were cutting back.





But how can small businesses with limited budgets thrive during a recession?





In this episode of the Brandwidth® podcast, Dean and Sam explore innovative strategies for creating demand, even when the market is slow. Tune in to find out how to generate demand and outpace your competitors!





#branding #marketing #demand #business #clients #ecomomicdownturnmarketing #brandbuildingstrategies #generatingdemand





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TimestampSummary
0:26 Exploring a Familiar Topic with a New Twist
1:24 Investing in Brand Versus Generating Demand During Economic Downturns
4:09 Balancing Brand Building and Demand Generation in Advertising
10:05 Marketing Strategies During Economic Downturns and Consumer Behavior Shifts
17:31 Strategies for Generating Demand in a Price-Sensitive Market
24:03 Engage, Subscribe, and Share Your Thoughts on Our Content
</figure>
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Creating Demand

Creating Demand

Dean Millson & Sam McEwin