DM Guide To Marketing - Episode 01

DM Guide To Marketing - Episode 01

Update: 2010-10-071
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About This Book


Chapter 1 


Marketing With A Capital “P”


“Before you make any decisions about price, or which products to sell, or what ads to run, take a good hard look at your customers as people.”


Chapter 2


How Many Baskets For How Many Eggs?


“An emotion-free analysis of each segment of the business is a good place to start.”

 

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DM Guide To Marketing - Episode 01

DM Guide To Marketing - Episode 01