DP 183: Does Your Marketing Equal A Big Pile of Tactics?

Update: 2018-09-12

Description

Do you know the difference between marketing strategy and marketing tactics? Erin Dunkel of RPM Communications joins this week's session to share her view and how nonprofits can better organize their goals—and what they need to do to meet them. She shares the first three strategic steps people should take when it comes to their current marketing tactics, the data points marketers can follow when it comes to developing strategies and tasks, and much more.

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In Channel

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DP 198: Developing Strategy Doesn't Have to Take a Year

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DP 197: Little Wins: Tackling Experimentation One Step at a Time

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DP 196: One Creative Campaign, Hundreds of Hyper-Local Storytelling Opportunities

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DP 195: Finding Great Sources for Content Inside your Team

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DP 194: Turning Event Givers into Organization Donors

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DP 193: Detox your Database for Better Conversion

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DP 192: Digivols: The Next Level for Social Media Ambassadors

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DP 191: How to Create a Killer Email List

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DP 190: A New View on Content: Pillar Pages and Topic Clusters

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DP 189: Bringing Humor to Your Communications and Community

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DP 188: Move over Millennials: Here Comes Gen Z

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DP 187: Re-Branding is Really About Change Management

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DP 186: Sparking Participation in a Brand New Audience

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