DiscoverOne More KDemocratisation of Racing, Prize Money, UTMB Business Model, Lecka Update
Democratisation of Racing, Prize Money, UTMB Business Model, Lecka Update

Democratisation of Racing, Prize Money, UTMB Business Model, Lecka Update

Update: 2025-11-27
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Ned and Markus wander through various topics, ask some hard questions and get quite philosophical. What sells better: the law of physics or the law of emotions?

Is the UTMB Prize Money high enough? Or justified giving it is a small organisation?

Is the internet democratising racing and it doesn't matter anymore if you are first or 1000th to become famous?

It all comes down to storytelling.

Also, a quick update on Lecka's expansion to the US and Markus' learnings operating in that market.

And, Ned is launching a book. Called, guess what, One More K!


www.getlecka.com

https://thesalesmovement.co/

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Democratisation of Racing, Prize Money, UTMB Business Model, Lecka Update

Democratisation of Racing, Prize Money, UTMB Business Model, Lecka Update

Markus Gnirck