Developing an AI Ready Marketing Team
Update: 2024-09-18
Description
In this episode of Marketing AI Radio, hosts Bailey and Kai discuss strategies for preparing marketing teams to embrace AI technology. They explore insights from Melissa Reeve's recent article on building an AI-ready team, focusing on the importance of company culture, the concept of an AI council, and the value of fostering a culture of experimentation and ethical considerations.
00:00 Introduction
00:13 Diving into AI Integration
00:29 The Human Side of AI
00:52 Building the Right Company Culture
01:06 Cultivating Fertile Ground for AI
01:18 Forming an AI Council
01:59 Council Activities
02:59 Fail Fast, Learn Faster
03:44 Sandbox Projects
04:24 Ethical Considerations
05:03 Final Thoughts
Find the full article, including pro tips and suggestions for executive leave-behinds at: https://marketingfrontier.ai/developing-a-team-thats-ready-to-ride-the-ai-wave/
This podcast is provided by https://marketingfrontier.ai/ and generated using AI
Ready to see where you are at on the Marketing AI continuum? Take our free Marketing AI Assessment at: https://learningstudio.agilemarketingalliance.com/marketing-ai-readiness-assessment
Need support Scaling your Marketing AI? Book a free 15 minute consultation call: https://marketingfrontier.ai/marketing-ai-consulting/
Need answers fast? Book a one-hour Catalyst Call tailored to your immediate needs: https://marketingfrontier.ai/ai-catalyst-calls/
Comments
In Channel
Download from Google Play
Download from App Store
United States00:00
00:00
x
