DiscoverScale by Design - Venture Capital ShowEP 11: Defining the new category of revenue observability w/Neetha Ratakonda
EP 11: Defining the new category of revenue observability w/Neetha Ratakonda

EP 11: Defining the new category of revenue observability w/Neetha Ratakonda

Update: 2022-09-20
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Neetha Ratakonda, founder/CEO of BigLittle.ai, joins host James Mackey to discuss revenue observability, the necessary psychology a founder/CEO needs to succeed, why founder/CEOs need to be constantly changing their role as the company changes and more!

Episode Chapters:

00:25 Who is Neetha Ratakonda?

01:20 Transitioning from engineering to CEO

03:10 What is revenue observability?

06:05 What companies need revenue observability? 

07:47 How do you make your product sticky?

11:03 The importance of being clear with what you want to be what you don’t want to be

12:41 Lessons learned from being a founder

14:30 Psychology of founders

18:05 Bringing on partners and advisors early on

20:12 Skill set of leadership team

24:05 Founder CEOs have to change their role as the company changes

29:25 Fundraising best practices

31:05 When should a company shift into revenue mode

32:35 Pricing strategy

35:45 Enterprise business units are like different companies inside the same company

40:12 Wrap up

Our host James Mackey, SecureVision CEO

Listen to our full episode list here:
https://www.scalebydesign.io/

Follow us:
https://www.linkedin.com/company/scalebydesign/

Our YouTube channel:
https://www.youtube.com/@securevision1677

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Thanks for listening!

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EP 11: Defining the new category of revenue observability w/Neetha Ratakonda

EP 11: Defining the new category of revenue observability w/Neetha Ratakonda

2022-09-2041:44

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EP 11: Defining the new category of revenue observability w/Neetha Ratakonda

EP 11: Defining the new category of revenue observability w/Neetha Ratakonda

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