EP220: How niching down made everything easier: Interview with Brendan Lawrence
Description
It's not always best to do more. In fact, trying to provide every possible service could be stopping your building company from growing. What if the real growth comes from narrowing your focus? This conversation explores the unexpected power of niching down and how simplifying your services can lead to faster estimates, smoother operations, stronger marketing, and a business that finally feels in control.
In this episode, Brad and Brendan talk about:
- The benefits of focusing on a specific service and how it transformed Brendan's business.
- Streamlined processes, reduced inefficiencies, and enhanced employee training.
- Increased confidence in estimates and stronger customer trust through targeted marketing.
- Significant sales increase after niching down and the importance of specialization.
- Overcoming fears of niching down and embracing efficiency.
Mentioned:
Website: https://www.tallpinesbuilding.com/
LinkedIn: https://www.linkedin.com/company/tall-pines-construction-co
Facebook: https://www.facebook.com/p/Tall-Pines-Building-100083580096173/
TikTok: https://www.tiktok.com/@tallpinesbuilds
Instagram: https://www.instagram.com/tallpinesbuilding/
Link to Resources:
Grab Brad's tell-all book: The Contractor Profit Blueprint
https://thecontractorprofitblueprint.com
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