"Entrepreneurship, Content Marketing and Bruce Springsteen with Dustin McKissen, Founder and CEO of McKissen and Company"

This week we sat down and spoke with Dustin McKissen, Founder and CEO of McKissen + Company. Dustin also writes for Inc. Magazine and is a top-10 voice on management and and culture in the Linkedin Publishing network.

We had such a great time. We talked about Dustin’s unlikely journey to entrepreneurship, the importance of Bruce Springsteen in his life and how you should be creating content for your company.

This is an action-packed episode comes with very tactical advice. Come along and let’s go for a ride down thunder road.

This Week's Lightbulb
"If you see somebody engaging, reach out to them on a human level. Not just to make a sale."
-Dustin McKissen, McKissen + Company

Connect here:
Twitter: @DMcKissen
INC http://www.inc.com/author/dustin-mckissen
LinkedIn:https://www.linkedin.com/today/author/0_3THsw_QEFkohvnv2jbDTys?trk=prof-sm

Books Mentioned:
It Ain’t No Sin to be Glad You’re Alive by Eric Altman: http://www.amazon.com/Aint-Sin-Glad-Youre-Alive/product-reviews/0316039179?pageNumber=2

Follow Jason on Twitter: @jasonthehanson
Follow Adams on Twitter: @adamstegeler

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Music Credit: istockphoto.com/piccadillycircus

Contact: podcast@thelightdigital.com
Web: www.thelightdigital.com/podcast
Sponsor: The Light Digital