Ep 074: Am I Giving Too Much Away?
Description
In this episode, Branda and Melanie talk about the fine line between providing value through free content and the risk of over-delivering, which can lead to low conversion rates. They explore the importance of connecting freebies to paid offers, focusing on the 'why' and 'what' rather than the 'how'. They’re sharing signs of over-delivery, effective strategies for creating freebies, and self-auditing techniques to make sure your content remains actionable without overwhelming your audience.
Tune in as Melanie and Branda Discuss:
- The fine line between over-delivering and providing value
- How over-delivering can hurt your conversion rates
- How to self-audit your freebies
- How to find the right balance with your freebies
Mentioned in the Episode:
The Launch Reno: https://bit.ly/launchreno
Connect with Melanie and Branda:
Connect with Melanie on Instagram @duxburydigital
Connect with Branda on Instagram @therelevantcollective
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CONNECT WITH MELANIE:
www.duxburydigital.co
www.instagram.com/duxburydigital
CONNECT WITH BRANDA:
www.therelevantcollective.com
www.instagram.com/therelevantcollective
United States
