Ep 3: Coca Cola-FEMSA, Maria Fernanda Gil Tamayo ๐ฒ๐ฝ - Accelerating Omnichannel Commerce: B2B Marketplaces from Offline to Online
Description
Welcome to Episode 3 of the eCommert Podcast! In this insightful episode, we are joined by Maria Fernanda Gil Tamayo from Coca Cola-FEMSA, who shares her expertise on accelerating omnichannel commerce and the transformative role of B2B marketplaces in bridging offline and online business operations.
๐ฆ Watch the video podcast version onย YouTube
๐๏ธ In this episode, we explore:
โข The evolution of omnichannel commerce and its impact on the retail sector.
โข How B2B marketplaces are revolutionizing the transition from offline to online business models.
โข Strategies for effectively integrating offline and online channels to enhance customer experiences.
โข Maria Fernandaโs firsthand experiences and success stories in driving omnichannel initiatives at Coca Cola-FEMSA.
This episode is a must-watch for anyone interested in the future of commerce, whether you're a business leader, a marketer, or simply passionate about retail innovation.
๐ง Stay tuned for more episodes where we dive deep into the world of commerce with industry leaders and innovators.
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