DiscoverThe Consultancy EdgeEp. 14 Positioning, productisation and pushing boundaries with Florian Heinrichs
Ep. 14 Positioning, productisation and pushing boundaries with Florian Heinrichs

Ep. 14 Positioning, productisation and pushing boundaries with Florian Heinrichs

Update: 2025-03-06
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On this episode of The Consultancy Edge, I talk with Florian Heinrichs of The Visible Authority. We dive deep into the power of positioning for consultancies, the pursuit of higher performance and the controversial stance on productising consulting services. Florian challenges conventional wisdom, arguing that productisation might actually accelerate the demand for experienced consulting.

Tune in to hear bold opinions, strategic insights and why playing it safe won’t get you the wins.

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Ep. 14 Positioning, productisation and pushing boundaries with Florian Heinrichs

Ep. 14 Positioning, productisation and pushing boundaries with Florian Heinrichs

Matt Hodkinson