DiscoverThe Business Case For Women's SportsEp. #150 Building the Future of Women’s Hockey with e.l.f. & the PWHL, ft. Kendall Coyne Schofield
Ep. #150 Building the Future of Women’s Hockey with e.l.f. & the PWHL, ft. Kendall Coyne Schofield

Ep. #150 Building the Future of Women’s Hockey with e.l.f. & the PWHL, ft. Kendall Coyne Schofield

Update: 2025-05-27
Share

Description

In episode #150 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline sits down with Team USA Olympic gold medalist and Minnesota Frost star Kendall Coyne Schofield.

In this episode, Kendall shares:

  • 📞 The inside story of the “cold call” to Billie Jean King that helped launch plans for the PWHL
  • 💄 Why her new partnership with @elfcosmetics is about more than makeup
  • 🏒 What it means to be able to play in a professional women’s hockey league like the PWHL

...and why investing in women’s hockey is great business.

More from GOALS

Follow GOALS on Twitter: @goals_sports_

Follow GOALS on Instagram: @goals_sports_

Follow GOALS on LinkedIn: https://www.linkedin.com/company/goals-sports

Shop: goals-sports.com/shop

Comments 
In Channel
Ep. #164 Ushering In A New Era At The Women’s Sports Foundation, ft. Meg Rushton

Ep. #164 Ushering In A New Era At The Women’s Sports Foundation, ft. Meg Rushton

2025-09-0923:51

Ep. #163 Checking In On Ally’s Game-Changing Commitment To Women’s Sports, ft. Stephanie Marciano

Ep. #163 Checking In On Ally’s Game-Changing Commitment To Women’s Sports, ft. Stephanie Marciano

2025-09-0221:30

Ep. #162 How The WPSL Pro Is Aiming To Close The Gap Between College And Pro Women’s Soccer ft. Megan Oglesby

Ep. #162 How The WPSL Pro Is Aiming To Close The Gap Between College And Pro Women’s Soccer ft. Megan Oglesby

2025-08-2929:45

Ep. #161 Inside Publicis Media’s Bold Bet On Women’s Sports, ft. Talia Raviv

Ep. #161 Inside Publicis Media’s Bold Bet On Women’s Sports, ft. Talia Raviv

2025-08-2634:06

Ep. #160 How The Gainbridge Super League Is Taking Women’s Soccer To The Next Level, ft. Mike Nichols & Amanda Vandervort

Ep. #160 How The Gainbridge Super League Is Taking Women’s Soccer To The Next Level, ft. Mike Nichols & Amanda Vandervort

2025-08-1927:52

Ep. #159 How Tipt Ventures Is Reimagining The Sports Economy by Centering Women, ft. Fielding Kidd Jamieson

Ep. #159 How Tipt Ventures Is Reimagining The Sports Economy by Centering Women, ft. Fielding Kidd Jamieson

2025-07-2933:18

Ep. #158 The Story Behind TOGETHXR And “Everyone Watches Women’s Sports”, ft. Paula Hughes & Sarah Bergstrom

Ep. #158 The Story Behind TOGETHXR And “Everyone Watches Women’s Sports”, ft. Paula Hughes & Sarah Bergstrom

2025-07-2540:01

Ep. #157 How e.l.f. Beauty Is Boldly Disrupting Women’s Sports, ft. Patrick O'Keefe

Ep. #157 How e.l.f. Beauty Is Boldly Disrupting Women’s Sports, ft. Patrick O'Keefe

2025-07-2225:34

Ep. #156 The Data Behind How Women’s Sports Are Driving The Growth Of The Entire Sports Industry, ft. Laura Andriani

Ep. #156 The Data Behind How Women’s Sports Are Driving The Growth Of The Entire Sports Industry, ft. Laura Andriani

2025-07-0827:58

Ep. #155 How GameChanger Is Empowering Women To Play, Connect & Thrive Through Sports, ft. Dr. Rebecca Heiss & Leigh Irwin

Ep. #155 How GameChanger Is Empowering Women To Play, Connect & Thrive Through Sports, ft. Dr. Rebecca Heiss & Leigh Irwin

2025-06-2525:56

Ep. #154 How VICTRA Is Building The Ultimate Women’s Soccer Fan Experience, ft. Anna Smith

Ep. #154 How VICTRA Is Building The Ultimate Women’s Soccer Fan Experience, ft. Anna Smith

2025-06-2019:18

Ep. #153 “It's Business” - Why The WNBPA Is Leaning On Business In Collective Bargaining Negotiations, ft. Terri Carmichael Jackson

Ep. #153 “It's Business” - Why The WNBPA Is Leaning On Business In Collective Bargaining Negotiations, ft. Terri Carmichael Jackson

2025-06-1739:20

Ep. #152 How Jodi Bondi Norgaard Is Disrupting Toys & Media To Empower Girls Through Sports, ft. Jodi Bondi Norgaard

Ep. #152 How Jodi Bondi Norgaard Is Disrupting Toys & Media To Empower Girls Through Sports, ft. Jodi Bondi Norgaard

2025-06-1027:31

#151 How Mercury13 Is Building Football’s Next Super Clubs By Investing In Women, ft. Victoire Cogevina Reynal

#151 How Mercury13 Is Building Football’s Next Super Clubs By Investing In Women, ft. Victoire Cogevina Reynal

2025-06-0429:19

Ep. #150 Building the Future of Women’s Hockey with e.l.f. & the PWHL, ft. Kendall Coyne Schofield

Ep. #150 Building the Future of Women’s Hockey with e.l.f. & the PWHL, ft. Kendall Coyne Schofield

2025-05-2725:14

Ep. #149: How OneTeam Partners Is Unlocking New Revenue for Women’s Sports, ft. Emily Sisson

Ep. #149: How OneTeam Partners Is Unlocking New Revenue for Women’s Sports, ft. Emily Sisson

2025-05-2334:35

Ep. #148: How The Women’s Football Alliance Is Changing The Game For Women’s Football, ft. Lois Cook

Ep. #148: How The Women’s Football Alliance Is Changing The Game For Women’s Football, ft. Lois Cook

2025-05-2124:38

Ep. #147: If She Can See It, She Can Be It: The Geena Davis Institute on Women’s Sports, ft. Madeline Di Nonno

Ep. #147: If She Can See It, She Can Be It: The Geena Davis Institute on Women’s Sports, ft. Madeline Di Nonno

2025-05-1320:14

Ep. #146 How Portland Is Setting A New Standard For Women’s Sports, ft. Karina LeBlanc

Ep. #146 How Portland Is Setting A New Standard For Women’s Sports, ft. Karina LeBlanc

2025-05-0639:32

Ep. #145 Introducing Mulier Fortis: A New Model For Strategic Leadership In Sports, ft. Raquel Braun & Lagen Nash

Ep. #145 Introducing Mulier Fortis: A New Model For Strategic Leadership In Sports, ft. Raquel Braun & Lagen Nash

2025-04-2934:42

loading
Google Play
Download from Google Play
Castbox
Download from App Store
usUnited States
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

Ep. #150 Building the Future of Women’s Hockey with e.l.f. & the PWHL, ft. Kendall Coyne Schofield

Ep. #150 Building the Future of Women’s Hockey with e.l.f. & the PWHL, ft. Kendall Coyne Schofield

Kendall Coyne Schofield, Caroline Fitzgerald