DiscoverContent is for ClosersEp. 75 - Ed Stockman of newtrul on Redefining the Value Proposition
Ep. 75 - Ed Stockman of newtrul on Redefining the Value Proposition

Ep. 75 - Ed Stockman of newtrul on Redefining the Value Proposition

Update: 2023-03-21
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Highlights from the conversation:

  • Value of attending conferences (0:25 )
  • Ed’s background in supply chain (3:49 )
  • Finding more freight (6:47 )
  • Evolution of newtrul (8:38 )
  • Selling technology vs freight (10:27 )
  • Challenges of monetization (11:23 )
  • Quantifying value proposition (13:19 )
  • Overcoming challenges of fundraising (19:57 )
  • Choosing the right investors (21:51 )
  • Lower margin strategy (26:53 )
  • Final thoughts and takeaways (28:47 )

Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.

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Ep. 75 - Ed Stockman of newtrul on Redefining the Value Proposition

Ep. 75 - Ed Stockman of newtrul on Redefining the Value Proposition

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