Ep154 Leading an Industry Association, with CEO, Ken Griffin
Description
Ken Griffin is CEO of Australian Primary Healthcare Nurses Association (APNA), the national peak body for Primary Healthcare Nurses, Australia. Ken is driving double-digit growth, leading advocacy and improving operations.
In this episode, Ken explains how to:
- grow membership in a not-for-profit
- advocate for industry change
- lead a remote workforce
- foster a culture of positive disruption.
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Soundbites:
[2:36 ] Shifting the Not-for-Profit Mindset
Operating as a peak organization with authority rather than relying on traditional fundraising.
[4:09 ] Advocacy in Action
Key issues tackled through advocacy and how policy changes impact the industry.
[4:17 ] Influencing National Health Policy
The role in major government initiatives like the Strengthening Medicare Task Force.
[5:44 ] Managing a Remote Workforce
The shift from hiring locally to a national best-candidate policy.
[6:04 ] Building a High-Engagement Remote Team
Ensuring equal participation, fostering culture, and maintaining team connection.
[9:49 ] Fostering Friendly Competition
Using fun initiatives like the 10,000 Step Challenge to keep teams engaged.
[10:19 ] Scaling the Organization
Growth from 19 to 65 employees and the changes that supported expansion.
[10:51 ] Redefining Member Events
Transforming a traditional conference into a high-energy Festival of Nursing.
[12:50 ] The Power of Purpose and Culture
How focusing on purpose leads to better engagement and results.
[13:17 ] Creating a Culture of Positive Disruption
Embedding innovation and bold thinking into everyday operations.
[15:52 ] Values That Drive Success
The three core values:
- Positive Disruption
- Pursue Excellence
- Better Together
[17:12 ] Fostering Collaboration in Healthcare
Bringing together 60 healthcare leaders to drive industry-wide change.
[17:46 ] Strategic Plans for the Future
Investing in a fund for health disruption and AI-driven member solutions.
[19:25 ] Leadership Advice for CEOs
The importance of common language and alignment in maintaining culture.
[20:49 ] Enhancing Member Engagement
Balancing online and offline interactions to support busy professionals.
[22:06 ] Final insights on leadership, culture, and making an industry-wide impact.
ABOUT APNA
Australian Primary Health Care Nurses Association: https://www.apna.asn.au/
ABOUT KEN GRIFFIN
LinkedIn: https://www.linkedin.com/in/ken-griffin-71495a/
ABOUT PODCAST HOST, NINA SUNDAY CSP
Brainpower Training
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